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1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

31 itemsshowing 1–24

SaaS and software

1,104entries in total

Industry page45 prompts37 files

items
31
hooks
495
templates
174
scripts
84
checklist items
351
  • Checklist20 min

    A 36-point SaaS marketing checklist

    • The homepage hero says who the product is for and what job it does in one sentence.
    • The pricing page clearly shows VAT status, the pricing unit, and the monthly vs. yearly difference.

    36 items · 6 groupsMembers only

  • Hook bank12 min

    45 hooks for SaaS and software

    Are orders still landing in a WhatsApp group? Where do the missed ones go?

    45 hooks · 6 groupsMembers only

  • Copy template15 min

    14 ad, page, and message templates for SaaS

    Meta ad: switching from the old way

    Doing {TASK} with {OLD_WAY} works, right up until the team grows. With {PRODUCT}, {TASK} happens on one screen: {FEATURE_1}, {FEATURE_2}, and {FEATURE_3}. {TRIAL_TERMS}. If you get stuck during setup, our team is on {SUPPORT_CHANNEL}.

    14 templates · 5 groupsMembers only

  • Message template20 min

    WhatsApp and DM replies

    First message from an ad

    Hi {FIRST_NAME}, this is {REP} from the {PRODUCT} team. Thanks for writing to us about {AD_TOPIC} from our ad. Two quick questions so I can give you the right information: what do you use for this today, and how many people on your team would use it?

    20 templates · 5 groupsMembers only

  • Script18 min

    8 video and call scripts for SaaS

    0-3s30s screen-recorded demo

    "{TASK}: from 4 steps to 1." Visual: a cluttered {OLD_WAY} screen.

    8 scripts · 2 groupsMembers only

  • Checklist18 min

    Campaign setup and launch

    • At least two people are admins on the Meta business portfolio, and the ad account isn't tied to an agency's or freelancer's personal profile.
    • Outside teams got separate, partial access to the ad account and the Page, not full control, and the access list is written down.

    54 items · 6 groupsMembers only

  • Copy template20 min

    Caption templates

    Carousel: data cleanup steps

    Swipe for the {STEP_COUNT} cleanup steps to do in your spreadsheet before moving to {PRODUCT}. The step that usually takes longest is {HARDEST_STEP}. Do it before migration day and you won't be stuck on it during setup. Save this list before you send us your file. Questions? Leave them in the comments; our team answers.

    20 templates · 5 groupsMembers only

  • Message template20 min

    Review and reputation replies

    General positive review

    Thank you, {FIRST_NAME}. Reading that {REVIEW_TASK} is now {REVIEW_CHANGE} made the team's day. We also shared your review with the team that did your setup. If anything new comes up, {SUPPORT_CHANNEL} is always open.

    20 templates · 5 groupsMembers only

  • Script30 min

    Reels and TikTok scripts

    0–2s20s: quote against the clock

    A stopwatch running in the corner, cursor on ‘New quote’ · One quote, start to finish · None, just keyboard sounds

    18 scripts · 5 groupsMembers only

  • Checklist15 min

    Content production and shoot day

    • The video has one written goal (signup, demo request, activation, or education), one next step, and one link.
    • Every line of the script has something on screen to match it, and no claim is spoken without being shown.

    49 items · 6 groupsMembers only

  • Copy template25 min

    Meta ad copy

    Orders stuck in WhatsApp

    Primary text: Orders from {CUSTOMER_COUNT} customers land in a WhatsApp group, and someone types them all into Excel every evening. A missed order only gets noticed when the customer calls. With {PRODUCT}, customers get an order form and orders drop straight into one list; the warehouse and accounting see the same row. {TRIAL_TERMS}. Headline: From group chat to order list Description: {TRIAL_SHORT}

    20 templates · 5 groupsMembers only

  • Message template25 min

    Email and SMS templates

    Welcome email for the admin

    Subject: Your {COMPANY} account is open: three security settings first Hi {FIRST_NAME}, You opened the {PRODUCT} account for {COMPANY}, so you're its admin. Before inviting the team, we recommend three settings: 1. Turn on two-factor authentication. 2. Set up roles: who sees what, and who can change what? 3. Create a separate, read-only user for your accountant. Step-by-step guide: {GUIDE_LINK} {SENDER_NAME} {PRODUCT} onboarding team

    20 templates · 5 groupsMembers only

  • Script30 min

    Video ad scripts

    0–3sMonth-end report (15s)

    Three spreadsheets side by side, the cursor copying numbers between them · ‘Month-end: three files, one report’ · ‘When the month-end report comes from three files, most of the work is copy and paste.’

    20 scripts · 5 groupsMembers only

  • Checklist20 min

    Profile, website, and business profile audit

    • The first line of the Instagram bio says who the product is for and what job it does, with no ‘next-generation’ labels or slogans.
    • The bio link goes straight to the trial or demo page with UTMs, and if you use a link page, one primary action sits at the top.

    54 items · 6 groupsMembers only

  • Hook bank10 min

    Myth and curiosity hooks

    ‘The cloud’ doesn't mean your data floats around. It sits in a data center.

    50 hooks · 5 groupsMembers only

  • Copy template25 min

    Google Ads and search copy

    RSA: accounting software

    Keyword group: small business accounting software, cloud accounting software Headline 1: Cloud accounting software Headline 2: E-invoicing in one place Headline 3: Work alongside your accountant Headline 4: Track payments in one list Headline 5: Open a trial account today Headline 6: Monthly plan, easy to cancel Description 1: Issue invoices, track payments, and send month-end reports to your accountant in a click. Description 2: Import your customer accounts from Excel. Setup help and support in Turkish on every plan.

    20 templates · 5 groupsMembers only

  • Script25 min

    Story sequences

    Frame 1Automatic weekly report (6 frames)

    Monday, 9:00 a.m., coffee and a laptop · ‘Have the Monday report in your inbox at 9:00’

    18 scripts · 6 groupsMembers only

  • Checklist18 min

    Lead follow-up and sales process

    • Each form (demo, trial, quote, webinar, ebook) lands in the CRM with its own source tag, so a demo request never mixes with an ebook download.
    • A demo request reaches the rep by email and phone notification within seconds, and a test submission measured the delay.

    52 items · 6 groupsMembers only

  • Copy template25 min

    Website and landing page sections

    Hero: leaving the old way

    Headline: Stop chasing files to get {TASK} done. Subhead: {PRODUCT} brings {CORE_JOB} onto one screen for {AUDIENCE}. We import your Excel data during setup. Primary button: {BUTTON_TEXT} Secondary button: Watch the 2-minute screen recording Below the buttons: {TRIAL_TERMS} · Prices on the page, with VAT status

    20 templates · 5 groupsMembers only

  • Script35 min

    Sales call, phone, and voicemail scripts

    0–20sFirst call after a guide download

    ‘Hi {FIRST_NAME}, this is {REP} from {PRODUCT}. You downloaded our {GUIDE_NAME} guide yesterday. I'm not calling to sell; I just want to know if it helped. Do you have two minutes?’

    20 scripts · 5 groupsMembers only

  • Checklist18 min

    Weekly and monthly performance review

    • Last 7 days of signups, activations, and paid conversions in GA4 were compared against the CRM or product database, and any gap over roughly 10 percent was traced.
    • Events Manager shows no new drop in event match quality and no new event warnings.

    51 items · 6 groupsMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.