1,000+ hooks, templates, scripts and checklist items for every industry

Three things to watch on {MOVEMENT}: 1. {POINT_1} 2. {POINT_2} 3. {POINT_3} Save this and watch it once before your next workout. Not sure about your form? Show {TRAINER} at the gym. If you're in pain, check with your doctor first.

Don't know the machines? That's fine. On your first day at {GYM}, {TRAINER} meets you, shows you around, and starts you with an easy 20-minute workout. We're in {NEIGHBORHOOD}, open {HOURS}. Message us to book a trial class: {CTA}

Shot from behind someone walking in the door. On screen: "Here's what day one looks like."

Primary text: Your trial class takes 45 minutes, and every minute is planned: a 10-minute chat, a 15-minute tour, a 20-minute easy workout. You don't need to know the machines; {TRAINER} will meet you. We're in {NEIGHBORHOOD}, open {HOURS}. Headline: Your first 45 minutes, mapped out Description: Message us for a trial class

Hi {FIRST_NAME}, this is {ADVISOR} from {GYM}. Thanks for reaching out. Two quick questions so I can give you the right info: Which days and times could you come in? And are you more interested in group classes, personal training, or training on your own? Based on your answer, I'll send the schedule and the membership that fits.

Chest-height POV, the gym door opening · My first day at the gym, I'm holding the camera · Room sound, door chime

Headlines: 1. Gym in {NEIGHBORHOOD} 2. Book a trial class 3. 4 minutes from the subway 4. A trainer with you on day one 5. Bookable group classes 6. Open from 6 a.m. Descriptions: 1. Come in without knowing the machines. Day one: a tour, a chat, a 20-minute workout. 2. Prices and cancellation terms are on our site. No decision required after the trial.

Hi {FIRST_NAME}, we shared your review with {TRAINER}; reading that {REVIEW_DETAIL} made the whole team's day. See you at your next program check-in. {SIGNATURE}

One shot following someone in through the door · A trial class is 45 minutes. Here's how they're spent · ‘What happens at a trial class, in 15 seconds.’

Eyebrow: {NEIGHBORHOOD} · Open {HOURS} Headline: A neighborhood gym you can start without knowing the machines Subhead: On day one, a trainer meets you, shows you around, and starts you with an easy intro workout. Group class spots are held through booking. Button: See trial class times Under the button: You don't have to decide anything after the trial.

Subject: Your first 30 days, week by week Hi {FIRST_NAME}, Thanks for joining. Here's our plan for your first month: Week 1: An intro workout with {TRAINER} and a goal of coming in two days a week. Week 2: Try your first group class; we suggest {SUGGESTED_CLASS}. Week 3: Review the weights in your program with {TRAINER}. Week 4: A 15-minute check-in to talk about what's working and what should change. If you miss a week, we'll message you. It's a reminder, not pressure. {SIGNATURE}

Gym door, daylight · What happens at a trial class? Seven frames to show you

{NEIGHBORHOOD} · {WALK_TIME} min from the subway For people starting from zero Quietest hours: {QUIET_HOURS} Watch day one, pick a trial time ↓

‘Hi {FIRST_NAME}, this is {ADVISOR} from {GYM}. You filled out the form for a trial class today. Do you have two minutes?’ · If it's a bad time, ask ‘What time should I call back?’ and call then