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1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

31 itemsshowing 1–24

Dental clinics

1,082entries in total

Industry page45 prompts37 files

items
31
hooks
496
templates
176
scripts
85
checklist items
325
  • Copy template20 min

    Caption templates

    Treatment explainer carousel

    What is {TREATMENT}, and when does it come up? Swipe through {SLIDE_COUNT} steps. This post is general information. The dentist decides which option suits you at the exam. Save this and add it to the list of questions you'll bring to your exam. {CLINIC} · {NEIGHBORHOOD}

    20 templates · 5 groupsMembers only

  • Message template15 min

    16 copy and message templates for dental clinics

    Educational Reel caption

    {DENTIST} answers the question we get most about {TOPIC}. In short: {ONE_LINE_SUMMARY} Every mouth is different, so we work out what's right for you at the exam. Drop your question in the comments and we'll answer it in the next video. {CLINIC} · {NEIGHBORHOOD}

    16 templates · 5 groupsMembers only

  • Checklist20 min

    A 36-point marketing checklist for dental clinics

    • The clinic's license type (multi-chair clinic or solo practice) and the official name to use in marketing are confirmed.
    • Dentists' titles and specialty certificates are listed; 'specialist' is used only for certified dentists.

    36 items · 6 groupsMembers only

  • Hook bank12 min

    46 hooks for dental clinics

    Why we can't quote an implant price over the phone. Three reasons.

    46 hooks · 6 groupsMembers only

  • Copy template25 min

    Meta ad copy

    Planning angle

    Primary text: Implant treatment starts with a CBCT scan. At {CLINIC}, the dentist goes over the bone's width and height and the position of the nerve canal with you on screen, then gives you the plan and timeline in writing. The decision is yours once you've read the plan. Message us on WhatsApp to book an exam. Headline: Implant planning starts with CBCT Description: {NEIGHBORHOOD} · Weekdays and Saturdays

    20 templates · 5 groupsMembers only

  • Message template20 min

    WhatsApp and DM replies

    First reply to an ad form

    Hi {FIRST_NAME}, this is {COORDINATOR} from {CLINIC}. I saw you filled out the form for {TREATMENT}. Thank you. So I can plan the right dentist and visit length for your exam, two quick questions: Do you have an X-ray taken within the past year? Do weekdays or Saturdays work better for you?

    20 templates · 5 groupsMembers only

  • Script30 min

    Reels and TikTok scripts

    0–3sZirconia shrinks in the furnace (30s)

    The technician holds a milled, chalk-white crown next to a finished one · ‘These are the same crown’ · ‘These are the same crown. One before the furnace, one after.’

    18 scripts · 5 groupsMembers only

  • Checklist20 min

    Campaign setup and launch

    • The ad account’s payment method is the clinic’s company card; the billing name and tax details match the clinic.
    • Business Manager has at least two admins: the clinic owner and a second authorized person from the clinic.

    49 items · 6 groupsMembers only

  • Hook bank12 min

    Reels and short-video openers

    Until the strip on this pouch changes color, no instrument reaches the chair.

    50 hooks · 5 groupsMembers only

  • Copy template25 min

    Google Ads and search copy

    Implant RSA set

    Headline 1: Dental Implants {NEIGHBORHOOD} Headline 2: Implant Plans Built on CBCT Headline 3: Written Plan, Clear Stages Headline 4: Meet the Dentist at Your Exam Headline 5: Open Weekdays Until 7 p.m. Headline 6: Single Tooth to Full Arch Description 1: Implant planning starts with an exam and a CBCT scan. You get the plan in writing. Description 2: In {NEIGHBORHOOD}, near {TRANSIT}. Call to book or message us on WhatsApp.

    20 templates · 5 groupsMembers only

  • Message template20 min

    Review and reputation replies

    Short positive reply

    {FIRST_NAME}, thank you for taking the time to write. We read your review together with the team at our morning meeting. For any question about the clinic, you can reach us at {PHONE}. {SIGNATURE}

    20 templates · 5 groupsMembers only

  • Script30 min

    Video ad scripts

    0–3sImplant planning (15s)

    Bone slices scroll on a CBCT screen · ‘Implant planning starts with a CBCT scan’ · ‘We start every implant plan on the CBCT screen.’

    18 scripts · 4 groupsMembers only

  • Checklist15 min

    Content production and shoot day

    • The shoot is on a half day with no patient bookings, and the chair being filmed is blocked for those hours.
    • Each dentist got 3 talking points as bullets, not a script to memorize.

    46 items · 6 groupsMembers only

  • Hook bank12 min

    Objection and hesitation hooks

    Two people ask about the same implant. Why do their plans come out different?

    50 hooks · 5 groupsMembers only

  • Copy template25 min

    Website and landing page sections

    Hero: implants

    Headline: Dental implants, planned step by step with a CBCT scan Subheadline: At your first exam with {DENTIST}, we look at your bone structure together and give you your plan and timeline in writing. Button: Request an exam Trust line: {NEIGHBORHOOD} · Weekdays and Saturdays · {LANGUAGE} support

    20 templates · 5 groupsMembers only

  • Message template20 min

    Email and SMS templates

    Welcome after a form

    Subject: {FIRST_NAME}, we got your request: here's what happens next Hi {FIRST_NAME}, Your request about {TREATMENT} reached us. Our coordinator, {COORDINATOR}, will call you or message you on WhatsApp within {RESPONSE_TIME}. Until then, two things that might help: • If you have an X-ray from the past year, bring it to the exam. • Make a note of any medications you take regularly; the health form at the exam will ask. If you have questions, just reply to this email. The {CLINIC} team

    20 templates · 5 groupsMembers only

  • Script25 min

    Story sequences

    Frame 1Veneers or zirconia: quiz

    The dentist holds a veneer and a zirconia crown model · ‘Veneers or zirconia? In 6 frames’

    20 scripts · 5 groupsMembers only

  • Checklist20 min

    Profile, website, and Google profile audit

    • The username and profile name include searchable words: the clinic name plus ‘dental clinic’ or the neighborhood.
    • The profile photo is the logo or the sign and is readable at small size.

    46 items · 6 groupsMembers only

  • Hook bank12 min

    Myth and curiosity hooks

    Why ‘get an implant once and forget about it’ leaves something out.

    50 hooks · 5 groupsMembers only

  • Copy template20 min

    Profile and business profile copy

    General clinic bio

    {CLINIC} · Dental clinic Implants · Orthodontics · Cosmetic dentistry {NEIGHBORHOOD}, {CITY} · Weekdays and Saturdays Book on WhatsApp ↓

    20 templates · 5 groupsMembers only

  • Script35 min

    Sales call, phone, and voicemail scripts

    Caller who saw an ad

    Opening (0–15s) · ‘{CLINIC}, this is {COORDINATOR}. How can I help?’ If the caller mentions an ad: ‘Do you remember which of our videos you saw?’ (Log the source in the CRM.)

    20 scripts · 5 groupsMembers only

  • Checklist18 min

    Lead follow-up and the sales process

    • A target for the first real reply during business hours (10 minutes, for example) is agreed with the clinic in writing; an auto-reply doesn't count.
    • A next-morning reply time is set for after-hours inquiries and stated in the auto-reply.

    50 items · 6 groupsMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.