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Dental clinics: Campaign setup and launch

49 items to check before a Meta or Google Ads campaign goes live: account ownership, pixel and CAPI, audiences, creative, budget structure, and the first 72 hours.

49 items6 groups20 minOctober 15, 2026

  • checklist
  • campaign setup
  • meta
  • google ads

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3 items open, 49 items in total. Members see the rest.

Items to check off one by one before you launch a new dental clinic campaign, covering both Meta and Google Ads. If any item can’t be checked, keep the campaign in draft until it’s done.

Accounts, access, and ownership

8 items
  • The ad account’s payment method is the clinic’s company card; the billing name and tax details match the clinic.
  • Business Manager has at least two admins: the clinic owner and a second authorized person from the clinic.
  • Former employees and previous agencies were removed, and the access list was saved with a date.

5 items more in this group for members.

46 items more for members

This item has 49 items in total. With a membership you see all of it and copy any line in one click.

  1. Pixel, CAPI, and conversions9 items
  2. Audiences and location8 items
  3. Creative and copy8 items
  4. Budget, structure, and bidding8 items
  5. Launch day and the first 72 hours8 items

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Dental clinics page
  • Hook bank12 min

    46 hooks for dental clinics

    Why we can't quote an implant price over the phone. Three reasons.

    46 hooks · 6 groupsMembers only

  • Message template15 min

    16 copy and message templates for dental clinics

    Educational Reel caption

    {DENTIST} answers the question we get most about {TOPIC}. In short: {ONE_LINE_SUMMARY} Every mouth is different, so we work out what's right for you at the exam. Drop your question in the comments and we'll answer it in the next video. {CLINIC} · {NEIGHBORHOOD}

    16 templates · 5 groupsMembers only

  • Copy template20 min

    Caption templates

    Treatment explainer carousel

    What is {TREATMENT}, and when does it come up? Swipe through {SLIDE_COUNT} steps. This post is general information. The dentist decides which option suits you at the exam. Save this and add it to the list of questions you'll bring to your exam. {CLINIC} · {NEIGHBORHOOD}

    20 templates · 5 groupsMembers only

  • Checklist20 min

    A 36-point marketing checklist for dental clinics

    • The clinic's license type (multi-chair clinic or solo practice) and the official name to use in marketing are confirmed.
    • Dentists' titles and specialty certificates are listed; 'specialist' is used only for certified dentists.

    36 items · 6 groupsMembers only

  • Hook bank12 min

    Reels and short-video openers

    Until the strip on this pouch changes color, no instrument reaches the chair.

    50 hooks · 5 groupsMembers only