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SaaS and software: Video ad scripts

15- and 30-second versions of ten ad concepts: screen-recording explainers, team and partner videos, FAQs, retargeting, and year-end close. 20 scripts.

20 scripts5 groups30 minOctober 15, 2026

  • scripts
  • video ads
  • meta
  • saas

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1 script open, 20 scripts in total. Members see the rest.

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20 video ad scripts for Meta, LinkedIn, and YouTube. Each concept's 15-second version is written for Reels and Stories, and the 30-second version for feed and LinkedIn; the job the product does is on screen in the first 3 seconds.

Explainers: one workflow

4 scripts

Month-end report (15s)

  1. 0–3sVisual: Three spreadsheets side by side, the cursor copying numbers between themOn screen: ‘Month-end: three files, one report’Voice: ‘When the month-end report comes from three files, most of the work is copy and paste.’
  2. 3–8sVisual: The reports tab opens in {PRODUCT}; a date range is selectedOn screen: ‘Pick dates, report ready’Voice: ‘In {PRODUCT}, you just pick the date range.’
  3. 8–12sVisual: The report downloads as a PDF and goes to the manager by emailOn screen: ‘Automatic on the 1st of every month’Voice: ‘If you like, it arrives on the first of every month by itself.’
  4. 12–15sVisual: Logo and trial buttonOn screen: ‘{TRIAL_TERMS}’Voice: ‘Try it with your own data.’

3 scripts more in this group for members.

19 scripts more for members

This item has 20 scripts in total. With a membership you see all of it and copy any line in one click.

  1. Explainers: role and industry4 scripts
  2. Creator-style (shot by the team or a partner)4 scripts
  3. FAQ format4 scripts
  4. Retargeting and seasonal4 scripts
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The same item for other industries

This item has a separately written version for 31 other industries. If you work with them too, open their version.

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