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Tours and travel agencies: Video ad scripts

20 video ad scripts at 15 and 30 seconds for transparent pricing, routes, guides, visas, cancellations, and retargeting, in explainer, creator-style, and FAQ formats.

20 scripts5 groups35 minOctober 15, 2026

  • video ads
  • scripts
  • meta ads
  • tours

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1 script open, 20 scripts in total. Members see the rest.

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Vertical (9:16) ad videos for Meta and YouTube, with 15- and 30-second versions in explainer, creator-style, and FAQ formats. The first 3 seconds state the promise and the last line is a single call to action; every beat has on-screen text so the ad still works with the sound off.

Transparency and price

4 scripts

What's included and what isn't (30s)

  1. 0–3sVisual: A printed itinerary on a desk, two highlighters in different colorsOn screen: ‘{TOUR_NAME}: what's in, what's out?’Voice: ‘What does the {TOUR_NAME} price include, and what doesn't it? I'll tell you in thirty seconds.’
  2. 3–13sVisual: Lines highlighted in green: coach, hotel, breakfast, guideOn screen: ‘Included: {INCLUDED_SUMMARY}’Voice: ‘What's included: {INCLUDED_SUMMARY}.’
  3. 13–23sVisual: Lines highlighted in redOn screen: ‘Not included: {EXCLUDED_SUMMARY}’Voice: ‘What's not included: {EXCLUDED_SUMMARY}. The estimated total is {ESTIMATED_TOTAL}.’
  4. 23–30sVisual: A price cardOn screen: ‘{PRICE} per person, mandatory fees included’Voice: ‘{PRICE} per person, with all mandatory fees included. The full itinerary is at the link.’

3 scripts more in this group for members.

19 scripts more for members

This item has 20 scripts in total. With a membership you see all of it and copy any line in one click.

  1. Route, hotel, and guide (explainers)4 scripts
  2. Creator-style4 scripts
  3. FAQ and objection formats4 scripts
  4. Segments, seasons, and retargeting4 scripts
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The same item for other industries

This item has a separately written version for 31 other industries. If you work with them too, open their version.

Tours and travel agencies page

  • Message template12 min

    16 message and copy templates for travel agencies

    First reply to a price question

    Hi {NAME}, {TOUR_NAME} is {PRICE} per person, including transport, {NIGHTS} nights' accommodation, and {INCLUDED_SUMMARY}. {KEY_EXCLUSION} isn't included. Tell me which departure date you're looking at and how many of you are coming, and I'll check availability right away.

    15 templates · 4 groupsMembers only

  • Checklist20 min

    A 36-point checklist for travel agencies

    • The day-by-day itinerary includes driving and walking times.
    • Included and excluded services are listed side by side on the page.

    36 items · 6 groupsMembers only

  • Copy template25 min

    Caption templates

    What's included and what isn't

    What does the {TOUR_NAME} price include, and what doesn't it? Included: {TRANSPORT}, {NIGHTS} nights in a {HOTEL_CLASS} hotel, {MEALS}, and guiding. Not included: {EXCLUSION_1}, {EXCLUSION_2}, and personal expenses. The per-person price, with all mandatory fees, is {PRICE}. DM us ‘itinerary’ for the day-by-day program and the pre-contract information form.

    22 templates · 5 groupsMembers only

  • Hook bank10 min

    Reels and short-video openers

    5:30 a.m., the coach door opens and the first suitcase goes into the hold.

    50 hooks · 5 groupsMembers only