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Fashion e-commerce: Profile, website, and Google profile audit

A 48-item audit for the Instagram and TikTok profile, product pages, cart and checkout, categories and search, Google Business Profile, and brand searches.

48 items6 groups18 minOctober 15, 2026

  • profile audit
  • website
  • google business profile
  • fashion

Preview

3 items open, 48 items in total. Members see the rest.

Before raising the ad budget, audit what the customer sees from a phone: the profile, the product page, checkout, and the Google profile. Write each finding in a table with the page, an owner, and a date, and repeat the audit once a quarter.

Instagram and TikTok profile

8 items
  • The first two lines of the bio say what you sell and which size range you cover.
  • The profile link opens on mobile, goes to new arrivals or a collection page, and carries a UTM parameter.
  • The contact button (email, WhatsApp) works, a test message was sent, and the first-reply time was measured.

5 items more in this group for members.

45 items more for members

This item has 48 items in total. With a membership you see all of it and copy any line in one click.

  1. Product page10 items
  2. Cart, checkout, and trust8 items
  3. Categories, search, and navigation7 items
  4. Google Business Profile (showroom and store)8 items
  5. Brand searches, marketplaces, and structured data7 items

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Fashion e-commerce page
  • Copy template15 min

    15 copy and message templates for fashion e-commerce

    Product description (short)

    {PRODUCT_NAME} is made for {OCCASION}. The {FABRIC_COMPOSITION} fabric {FABRIC_FEEL}. Fit: {FIT}. Our model is {MODEL_HEIGHT} and wears a size {MODEL_SIZE}. If you're between sizes, {SIZE_ADVICE}. Care: {CARE_INSTRUCTIONS}

    15 templates · 4 groupsMembers only

  • Message template20 min

    WhatsApp and DM replies

    First reply during business hours

    Hi {FIRST_NAME}, this is {AGENT_NAME} from the {BRAND} team. Thanks for reaching out. Which item are you looking at? Send the product link or a screenshot and I'll get you size, stock, and shipping info right away.

    20 templates · 5 groupsMembers only

  • Checklist20 min

    Fashion e-commerce marketing checklist

    • Fabric composition on every product matches the label exactly.
    • The model's height and size worn appear on every product page.

    36 items · 6 groupsMembers only

  • Hook bank12 min

    Reels and short-video openers

    The package came today. Opening it in the fitting room for the first time.

    50 hooks · 5 groupsMembers only