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Furniture and home decor: Profile, website, and Google audit

55 checks for Instagram, the Google Business Profile, product pages, checkout, reviews, and technical visibility; run quarterly and before each season.

55 items6 groups22 minOctober 15, 2026

  • profile audit
  • google business profile
  • product page
  • furniture

Preview

3 items open, 55 items in total. Members see the rest.

Run this audit every three months, and again before a new season's collection, moving season, or a big campaign. Every box you can't check is a customer question left unanswered or a wrong expectation set.

Instagram profile and highlights

9 items
  • The username and name field include the brand and ‘furniture’ or the product type; the profile comes up when you search for it.
  • The bio says what you sell on the first line, where you are (city, showroom district) on the second, and a single call to action on the third.
  • The profile link goes to the product list, the fit-check form, or WhatsApp; it opens on mobile and lands on the right page.

6 items more in this group for members.

52 items more for members

This item has 55 items in total. With a membership you see all of it and copy any line in one click.

  1. Google Business Profile (showroom)10 items
  2. Website: product page10 items
  3. Website: cart, checkout, and policies8 items
  4. Trust signals, reviews, and other profiles9 items
  5. Technical: speed, mobile, and search visibility9 items

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Furniture and home decor page
  • Copy template12 min

    15 copy and message templates for furniture brands

    Measuring guide Reel caption

    Before you order {PRODUCT}, take these four measurements: the spot where it goes, the door width, the elevator interior, and the stairwell turn. Our largest piece is {PIECE_SIZE}. Send us your measurements on WhatsApp and we'll check the fit together. Save this video; you'll need it on delivery day.

    15 templates · 5 groupsMembers only

  • Message template25 min

    WhatsApp and DM replies

    First reply to an ad lead

    Hi {FIRST_NAME}, this is {ADVISOR} from {BRAND}. Thanks for your interest in {PRODUCT}. To find the right model and give you an exact price, I just need three things: 1. The size of the space where the sofa will go 2. A photo of the room 3. Whether there are kids or pets at home To give you an idea: {PRODUCT} runs {PRICE_RANGE}, depending on the number of modules and the fabric group.

    21 templates · 5 groupsMembers only

  • Checklist15 min

    Marketing checklist for furniture brands

    • Every product page lists dimensions in cm and the packed size of the largest piece.
    • Material details (frame, seat, fabric content, legs) match the spec sheet exactly.

    36 items · 6 groupsMembers only

  • Hook bank10 min

    Reels and short-video openers

    Tape measure against the door: will this corner sofa make it through?

    50 hooks · 5 groupsMembers only