ChecklistAdvertising
Weddings and events: Campaign setup and launch
50 items to check before a Meta or Google Ads campaign goes live: account ownership, pixel and CAPI, audiences, creative, the form, and the first 72 hours.
50 items6 groups20 minOctober 15, 2026
- campaign setup
- meta ads
- google ads
- checklist
Work through this in order before a wedding, engagement, or corporate event campaign goes live; the Meta and Google Ads items sit together. Any item you can't check off is reason enough to keep the campaign in draft.
Account, access, and business details
- The ad account's payment method is the business's own card; the billing name and tax details match the legal entity name.
- Business Manager has at least two admins: the venue owner and a second authorized person from the business.
- Former agencies and departed staff have lost access; the access list is saved with a date.
5 items more in this group for members.
47 items more for members
This item has 50 items in total. With a membership you see all of it and copy any line in one click.
- 02Tracking: pixel, CAPI, and conversions8 items
- 03Campaign structure and targeting9 items
- 04Creative and copy9 items
- 05Landing page and form8 items
- 06Launch day and the first 72 hours8 items
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The same item for other industries
This item has a separately written version for 31 other industries. If you work with them too, open their version.
- Dental clinics
- Plastic and cosmetic surgery
- Hair transplant
- Medical tourism
- Aesthetic medicine
- Psychologists and therapy
- Dietitians and nutrition
- Physiotherapy
- Veterinary clinics
- Gyms and personal training
- Hair and beauty salons
- Real estate
- Interior design and renovation
- Automotive
- Restaurants and cafés
- Hotels and stays
- Tours and travel agencies
- Photo and video studios
- Local services
- Schools and courses
- Fashion e-commerce
- Cosmetics and personal care
- Furniture and home decor
- Food brands
- Retail stores
- Online courses and coaching
- Consulting and B2B services
- SaaS and software
- Insurance and financial advice
- Agencies and freelancers
- Personal brands and creators
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