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Veterinary clinics: Campaign setup and launch

50 items to check before a Meta or Google Ads campaign goes live: account ownership, pixel and CAPI, audiences, creative, separating medical from boarding and grooming, and the first 72 hours.

50 items6 groups20 minOctober 15, 2026

  • checklist
  • campaign setup
  • meta
  • google ads

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3 items open, 50 items in total. Members see the rest.

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Items to check off one by one before a veterinary clinic’s or pet services business’s campaign goes live, covering both Meta and Google Ads. If any item can’t be checked, keep the campaign in draft until it’s done.

Accounts, access, and ownership

8 items
  • Ad invoices carry the clinic’s legal name; if boarding and grooming sit under a separate company, they get their own account and card.
  • Business Manager has at least two admins: the clinic owner or manager, and a second authorized person.
  • Access for former agencies and departed clinic staff was removed, and who can reach what is kept in a dated list.

5 items more in this group for members.

47 items more for members

This item has 50 items in total. With a membership you see all of it and copy any line in one click.

  1. Pixel, CAPI, and measurement9 items
  2. Audiences and location8 items
  3. Creative and copy9 items
  4. Budget, structure, and bidding8 items
  5. Launch day and the first 72 hours8 items
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The same item for other industries

This item has a separately written version for 31 other industries. If you work with them too, open their version.

Veterinary clinics page

  • Copy template15 min

    16 ready-to-use copy templates for vet clinics

    Today's guest

    Today's guest is {PET_NAME}. {AGE} years old, and loves {FAVORITE_THING}. We did the checkup, a treat was earned, and out the door went a wagging tail. Thanks to the owner for letting us share. If it's time for an annual checkup, book through the link in our profile.

    16 templates · 5 groupsMembers only

  • Message template22 min

    WhatsApp and DM replies

    First reply: name, species, age

    Hi, thanks for writing to {CLINIC}; I'm {NAME}. So I can help you properly, what's your pet's name, species, and age? If this is an emergency, please call {PHONE} first, and we'll get the team ready while you're on your way.

    25 templates · 5 groupsMembers only

  • Checklist25 min

    Vet clinic marketing checklist

    • The business type (general practice, animal hospital, grooming, boarding, pet shop) and the promotion rules for each are clear.
    • The local veterinary chamber's current promotion and fee rules have been checked with the clinic owner.

    36 items · 6 groupsMembers only