Skip to content
DFXCommunity

ChecklistContent and social media

Dietitians and nutrition: Profile, website, and Google audit

55 checks across Instagram, the Google Business Profile, the website, trust details, and reviews. Run them quarterly and before a new campaign, in the order a client would find you.

55 items6 groups20 minOctober 15, 2026

  • profile audit
  • google business profile
  • website
  • instagram

Preview

3 items open, 55 items in total. Members see the rest.

A client usually looks you up on Instagram first, then Google, and the website last, and this audit follows that order. Run it every quarter, before a new campaign, and after any big change to your profile.

Instagram profile and bio

9 items
  • The name field includes ‘dietitian’ and the city, and the username matches the name on the website and on Google.
  • The first bio line says who you help and how; it has no phrases like ‘makes you lose weight,’ ‘slimming,’ or ‘the only solution.’
  • The bio lists online counseling, the in-person address, and message hours on separate lines.

6 items more in this group for members.

52 items more for members

This item has 55 items in total. With a membership you see all of it and copy any line in one click.

  1. Highlights, pinned posts, and content mix8 items
  2. Google Business Profile10 items
  3. Website: home page and service pages10 items
  4. Trust, credentials, and privacy details9 items
  5. Reviews, WhatsApp Business, and tracking9 items

Already have an account? Log in

Dietitians and nutrition page
  • Copy template15 min

    16 copy and message templates for dietitians

    Practical tip post

    The question I hear most about {TOPIC}: "{QUESTION}" Short answer: {SHORT_ANSWER} One step to try at home: {STEP} This is general information. If you have a health condition, take medication, or are pregnant, build your plan with your dietitian and your doctor. {DIETITIAN}, {TITLE}

    16 templates · 6 groupsMembers only

  • Script20 min

    9 video and call scripts for dietitians

    0–3sWhy I don't give banned-food lists (40s)

    "I don't give my clients banned-food lists." On screen: Why no bans?

    9 scripts · 2 groupsMembers only

  • Message template22 min

    WhatsApp and DM replies

    First message from an ad

    Hi {FIRST_NAME}, thank you for writing to {PRACTICE}. I'm {DIETITIAN}. We start with a short intro session: we talk through your daily routine and expectations and see together whether we're a fit. Two quick questions: 1. Would you prefer to meet online or in person? 2. Which days and times work for you? No need to write any weight or lab information.

    24 templates · 6 groupsMembers only

  • Checklist25 min

    Dietitian marketing checklist

    • The diploma, title, and certificates are collected in one folder, and all copy is written against them.
    • The Instagram bio has the title, city, online counseling info, and one link; no phrases like "guaranteed weight loss" or "the best."

    40 items · 6 groupsMembers only