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ChecklistAdvertising regulations

A 36-point marketing checklist for aesthetic medicine

Profile, ad account, content production, compliance, KVKK, and monthly review. Run through it when you start with a new client and at the end of every month.

36 items6 groups15 minOctober 15, 2026

  • checklist
  • compliance
  • kvkk
  • ad account

Preview

3 items open, 36 items in total. Members see the rest.

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This list is written for an agency taking over an aesthetic medicine clinic's digital marketing, or for the in-house marketing lead. The compliance items are a general frame; confirm anything you're unsure about against current Ministry of Health regulations and with the clinic's legal advisor.

Profile and account setup

6 items
  • The Instagram bio shows the clinic's licensed name, the doctor's actual title, and the address.
  • The bio has no phrases like "best," "number one," or "guaranteed."
  • The Google Business Profile has the right primary category and current hours.

3 items more in this group for members.

33 items more for members

This item has 36 items in total. With a membership you see all of it and copy any line in one click.

  1. Ad account and campaigns6 items
  2. Content production and filming6 items
  3. Regulations and platform rules6 items
  4. KVKK and patient communication6 items
  5. Monthly review6 items
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The same item for other industries

This item has a separately written version for 31 other industries. If you work with them too, open their version.

Aesthetic medicine page

  • Copy template20 min

    17 ready-to-use copy templates for aesthetic medicine

    Process video caption

    How does a {TREATMENT} appointment go? We filmed it from start to finish. 1. Consultation and facial assessment: {DOCTOR_TITLE} {DOCTOR_NAME} listens to what you want first. 2. Planning: the area and amount are decided here. 3. Treatment: takes about {DURATION}. 4. Afterward: you get written instructions for the first few days, and we see you again at your follow-up on {FOLLOW_UP_DAY}. Whether it's right for you is decided at the consultation. To book: {CONTACT}

    17 templates · 5 groupsMembers only

  • Message template25 min

    WhatsApp and DM replies

    First reply in business hours

    Hi {NAME}, thanks for messaging {CLINIC}. I'm {COORDINATOR}, the coordinator. So I can point you in the right direction: what are you most curious about with {TREATMENT}: the process, the timing or the consultation? I pass medical questions on to our doctor, and we can plan anything about appointments and scheduling right here.

    20 templates · 5 groupsMembers only

  • Hook bank10 min

    Reels and short-video openers

    Here are the first three questions I'll ask you at your consultation.

    50 hooks · 5 groupsMembers only