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Consulting and B2B services: Review and reputation replies

24 reply templates for positive, neutral, negative, and unfair reviews, Google Q&A, and public LinkedIn complaints, written to protect confidentiality.

24 templates5 groups26 minOctober 15, 2026

  • review replies
  • reputation
  • google reviews
  • b2b

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1 template open, 24 templates in total. Members see the rest.

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In B2B, a reply to a review is addressed less to the reviewer than to the next buyer who reads it. In replies, don't even confirm that you know the person; don't discuss project details; leave a single channel for resolving the issue privately.

Positive reviews

5 templates

Thanks: general positive review

Thank you, {FIRST_NAME}. Over the course of the work, {TEAM_MEMBER}'s care and the time your own team set aside carried the project. That the method took hold in your team by the end is the most valuable feedback for us. {SIGNATURE}

4 templates more in this group for members.

23 templates more for members

This item has 24 templates in total. With a membership you see all of it and copy any line in one click.

  1. Neutral and mixed reviews4 templates
  2. Negative reviews5 templates
  3. Unfair and problematic reviews4 templates
  4. Q&A and public complaint replies6 templates
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The same item for other industries

This item has a separately written version for 31 other industries. If you work with them too, open their version.

Consulting and B2B services page

  • Script15 min

    9 video and call scripts for B2B services

    0-3s1. Founder observation video (60s)

    Close-up to camera. "Last month I saw the same thing at three companies." On screen: the same line.

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  • Checklist15 min

    Marketing checklist for consulting firms

    • The homepage's first screen says, in one sentence, who you serve, which problem, and what you do.
    • Every service has its own page with method, duration, deliverables, and an out-of-scope section.

    36 items · 6 groupsMembers only

  • Copy template25 min

    Caption templates

    Three-mistakes post

    The three mistakes we see most often with {TOPIC}: 1. {MISTAKE_1} 2. {MISTAKE_2} 3. {MISTAKE_3} What the three share: {COMMON_THREAD}. Instead, we suggest starting with {SUGGESTION}; {DURATION} is enough for the first step. Which one shows up most at your company? Tell me in the comments and I'll answer one with a concrete example.

    24 templates · 5 groupsMembers only

  • Message template12 min

    15 copy and message templates for selling B2B services

    Founder observation post

    Last month I met with three companies in {INDUSTRY}. All three had the same thing going on: {OBSERVATION}. That usually leads to {CONSEQUENCE}. The first step we recommend is simple: {FIRST_STEP}. How does this look at your company? Let's talk in the comments.

    15 templates · 4 groupsMembers only