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Tours and travel agencies: Review and reputation replies

26 ready replies to positive, neutral, negative, and unfair reviews, Google Q&A, and public complaints. Written for itinerary, hotel, guide, cancellation, and visa situations.

26 templates5 groups28 minOctober 15, 2026

  • review replies
  • reputation
  • templates
  • tours

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1 template open, 26 templates in total. Members see the rest.

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A public reply is written for two people: the one who wrote the review and the prospective traveler who reads it and decides. Reply without getting defensive, move the details to a private channel, and don't share personal data; these templates are a skeleton, so personalize them in your own words.

Positive reviews

5 templates

Review praising the guide

Hi {NAME}, thank you for the kind words. We shared what you wrote about {PRAISED_TOPIC} with our guide, {GUIDE_NAME}. It was a pleasure having you on the {TOUR_NAME} route. We hope to see you on the next one. {SIGNATURE}

4 templates more in this group for members.

25 templates more for members

This item has 26 templates in total. With a membership you see all of it and copy any line in one click.

  1. Neutral and mixed reviews4 templates
  2. Negative reviews7 templates
  3. Unfair, mistaken, or rule-based reviews4 templates
  4. Google Q&A and public complaints6 templates
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The same item for other industries

This item has a separately written version for 31 other industries. If you work with them too, open their version.

Tours and travel agencies page

  • Checklist20 min

    A 36-point checklist for travel agencies

    • The day-by-day itinerary includes driving and walking times.
    • Included and excluded services are listed side by side on the page.

    36 items · 6 groupsMembers only

  • Copy template25 min

    Caption templates

    What's included and what isn't

    What does the {TOUR_NAME} price include, and what doesn't it? Included: {TRANSPORT}, {NIGHTS} nights in a {HOTEL_CLASS} hotel, {MEALS}, and guiding. Not included: {EXCLUSION_1}, {EXCLUSION_2}, and personal expenses. The per-person price, with all mandatory fees, is {PRICE}. DM us ‘itinerary’ for the day-by-day program and the pre-contract information form.

    22 templates · 5 groupsMembers only

  • Message template12 min

    16 message and copy templates for travel agencies

    First reply to a price question

    Hi {NAME}, {TOUR_NAME} is {PRICE} per person, including transport, {NIGHTS} nights' accommodation, and {INCLUDED_SUMMARY}. {KEY_EXCLUSION} isn't included. Tell me which departure date you're looking at and how many of you are coming, and I'll check availability right away.

    15 templates · 4 groupsMembers only

  • Hook bank10 min

    Reels and short-video openers

    5:30 a.m., the coach door opens and the first suitcase goes into the hold.

    50 hooks · 5 groupsMembers only