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1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

227 itemsshowing 25–48

  • ChecklistVeterinary clinics20 min

    Campaign setup and launch

    • Ad invoices carry the clinic’s legal name; if boarding and grooming sit under a separate company, they get their own account and card.
    • Business Manager has at least two admins: the clinic owner or manager, and a second authorized person.

    50 items · 6 groupsMembers only

  • Copy templateHair and beauty salons28 min

    Meta ad copy

    Sit down on time: online booking

    Primary text: Getting seated at your appointment time shouldn't be this hard. At {SALON} we build the schedule around your time: online booking, clear durations and a reminder message the day before. We're in {NEIGHBORHOOD}, next to {LANDMARK}. Headline: Book online, sit down on time Description: Pick your stylist and time Button: Send message

    25 templates · 6 groupsMembers only

  • ChecklistAutomotive20 min

    Campaign setup and launch

    • The ad account sits in the business's own Business Manager; the agency or freelancer connects only through partner access.
    • The account has at least two admins, both with two-factor authentication on.

    50 items · 6 groupsMembers only

  • Copy templateHotels and stays25 min

    Meta ad copy

    Direct booking perk

    Primary text: When you book directly with us, {DIRECT_PERK}. We note your room preference the moment you book, and special requests go straight to the front desk. Prices are the total with taxes included. Headline: Book on the official site Description: With a flexible cancellation option

    20 templates · 5 groupsMembers only

  • ChecklistPhoto and video studios20 min

    Campaign setup and launch

    • The Meta business portfolio and ad account are verified under the studio's legal name, and the account isn't tied to a single employee's or photographer's personal profile.
    • The ad account has at least two admins, agencies and freelancers have ads-and-content permissions only, and access for people who left was removed.

    51 items · 6 groupsMembers only

  • ChecklistFurniture and home decor22 min

    Campaign setup and launch

    • The ad account, Facebook Page, and Instagram profile are connected to the brand in Business Manager; at least two people have admin access.
    • The payment method is the brand's company card, and the billing name and tax details match your order invoices.

    54 items · 6 groupsMembers only

  • Copy templateRetail stores25 min

    Meta ad copy

    New arrivals: box opened

    Primary text: We opened the box this morning. {PRODUCT_1}, {PRODUCT_2}, and {PRODUCT_3} are on the shelf at our {NEIGHBORHOOD} store, with prices matching the tag, tax included. {SHORT_ADDRESS}, open until {CLOSING_TIME} today. Message us on WhatsApp to hold one. Headline: New arrivals on the shelf this week Description: Prices on tags, tax included

    24 templates · 5 groupsMembers only

  • ChecklistSaaS and software18 min

    Campaign setup and launch

    • At least two people are admins on the Meta business portfolio, and the ad account isn't tied to an agency's or freelancer's personal profile.
    • Outside teams got separate, partial access to the ad account and the Page, not full control, and the access list is written down.

    54 items · 6 groupsMembers only

  • Copy templateAgencies and freelancers25 min

    Meta ad copy

    Messages in, sales not

    Primary text: If messages come in from the ad but don't turn into sales, the problem is usually in one of three places: tracking, reply speed, or the landing page. In the first call we look at only those three, in 20 minutes, without touching your ad budget. {OFFER_TERMS} Headline: Messages arrive, sales don't Description: A 20-minute account review

    20 templates · 5 groupsMembers only

  • ChecklistHair transplant20 min

    Campaign setup and launch

    • The ad account and Business Manager are registered to the clinic's legal entity, and the clinic owner or doctor appears as an admin.
    • Agency and freelancer access covers only the assets they need, former staff were removed, and the access list is dated.

    52 items · 6 groupsMembers only

  • ChecklistPhysiotherapy20 min

    Campaign setup and launch

    • The ad account’s payment method is the center’s company card; the billing name and tax details match the name on its license.
    • Business Manager has at least two admins: the center owner or responsible manager, and a second authorized person.

    50 items · 6 groupsMembers only

  • Copy templateGyms and personal training24 min

    Meta ad copy

    The first 45 minutes

    Primary text: Your trial class takes 45 minutes, and every minute is planned: a 10-minute chat, a 15-minute tour, a 20-minute easy workout. You don't need to know the machines; {TRAINER} will meet you. We're in {NEIGHBORHOOD}, open {HOURS}. Headline: Your first 45 minutes, mapped out Description: Message us for a trial class

    21 templates · 5 groupsMembers only

  • ChecklistInterior design and renovation18 min

    Campaign setup and launch

    • The Meta business portfolio is verified, and the ad account's payment method is set up under the studio's legal business name.
    • The ad account has at least two admins; it isn't tied to a single employee's personal profile.

    50 items · 6 groupsMembers only

  • ChecklistWeddings and events20 min

    Campaign setup and launch

    • The ad account's payment method is the business's own card; the billing name and tax details match the legal entity name.
    • Business Manager has at least two admins: the venue owner and a second authorized person from the business.

    50 items · 6 groupsMembers only

  • ChecklistCosmetics and personal care20 min

    Campaign setup and launch

    • The ad account, Page, Instagram account, and catalog sit in the same Business Manager, and the payment method, currency (TRY), and time zone are correct.
    • The reasons for previously rejected ads are in a table, with ‘personal attributes,’ ‘misleading claim,’ and ‘health’ rejections tagged separately.

    51 items · 6 groupsMembers only

  • ChecklistConsulting and B2B services22 min

    Campaign setup and launch

    • Ad accounts (LinkedIn, Meta, Google) are opened in the firm's name; at least two people hold admin access on each, and none depends on one person's personal login.
    • If the founder's personal post will run as an ad, the founder granted that permission on LinkedIn, and the account and period it covers are on record.

    54 items · 6 groupsMembers only

  • Copy templateInsurance and financial advice25 min

    Insurance: Meta ad copy

    Kasko: quotes side by side

    Primary text: For kasko, you see quotes from {INSURER_COUNT} insurers in one table: premium, coverage, and deductible side by side. We also put in writing what the lowest-premium quote doesn't cover; the decision is yours. Headline: Kasko quotes side by side Description: Message us on WhatsApp for a quote

    22 templates · 5 groupsMembers only

  • ChecklistPlastic and cosmetic surgery22 min

    Campaign setup and launch

    • The ad account's payment method is the clinic's or hospital company's card, and the billing name and tax details match the official documents.
    • Business Manager has at least two admins: the surgeon or clinic owner, and a second authorized person from the clinic.

    52 items · 6 groupsMembers only

  • Copy templateMedical tourism28 min

    Meta ad copy

    Written plan

    Primary text: Have your plan in writing before you travel. Send your reports and images, and our doctor {DOCTOR} will review them and send the treatment calendar, length of stay, and what the package includes in a single document. It's a preliminary plan; the final plan is settled after the exam. Headline: Your written plan, ready before you go Description: Send documents, get a plan Button: Send WhatsApp message

    24 templates · 5 groupsMembers only

  • ChecklistDietitians and nutrition20 min

    Campaign setup and launch

    • Business Manager has two admins: the dietitian and a second authorized person from the practice. No single-person access remains.
    • The payment method is the dietitian's or the practice's own card; the billing name matches the diploma and tax record.

    53 items · 6 groupsMembers only

  • ChecklistReal estate18 min

    Campaign setup and launch

    • The Meta business portfolio is verified, and the payment method on the ad account is set up under the agency's legal name.
    • The ad account has at least two admins and isn't tied to a single personal profile.

    46 items · 6 groupsMembers only

  • ChecklistTours and travel agencies18 min

    Campaign setup and launch

    • The Facebook Page and ad account are registered to the agency's legal name, and the ad agency has separate, defined access.
    • The ad account's payment method, tax details, and monthly spending limit match the planned departure budget.

    48 items · 6 groupsMembers only

  • ChecklistFashion e-commerce20 min

    Campaign setup and launch

    • The ad account's currency (TRY) and time zone (Istanbul) are correct; they were checked before setup because they can't be changed later.
    • The ad account, Facebook Page, Instagram account, and catalog sit in the same Business Manager, with at least two admins.

    54 items · 6 groupsMembers only

  • ChecklistOnline courses and coaching22 min

    Campaign setup and launch

    • The ad account is under the instructor's or company's name, the payment method is verified, no more than two people hold the admin role, and any agency has access as a partner.
    • The domain is verified in Meta Business Manager, and the signup, sales, and thank-you pages all sit under it.

    55 items · 6 groupsMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.