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1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

IndustryAutomotive

Industry

Industry groupLocal services and hospitality

Industry group

Topic
Sort:Recommended

Automotive

1,087entries in total

Industry page45 prompts37 files

items
31
hooks
495
templates
175
scripts
81
checklist items
336
  • Checklist10 min

    A 35-point automotive marketing checklist

    • Google Business Profile category, hours, services, and location are correct.
    • Business name, address, and phone are written the same everywhere.

    35 items · 5 groupsMembers only

  • Copy template12 min

    15 copy and message templates for automotive

    Inventory car post

    {VEHICLE} | {MILEAGE} km | {FUEL_TRANSMISSION} Good fit for: {GOOD_FIT_FOR} Inspection summary: {INSPECTION_SUMMARY} Highlights: {FEATURES} We'll send the full report on WhatsApp. For a test drive, we're at the showroom {DAYS}, {HOURS}. {DEALERSHIP} · {ADDRESS}

    15 templates · 5 groupsMembers only

  • Message template25 min

    WhatsApp and DM replies

    First reply to a listing inquiry

    Hi {NAME}, this is {REP} from {DEALERSHIP}. Thanks for writing about the {VEHICLE}. Here's the car's inspection report and its latest photos: {REPORT_LINK} Two quick questions so I can give you better information: will you mostly drive in the city or on the highway? And do you have a car you're thinking of trading in?

    20 templates · 5 groupsMembers only

  • Checklist20 min

    Campaign setup and launch

    • The ad account sits in the business's own Business Manager; the agency or freelancer connects only through partner access.
    • The account has at least two admins, both with two-factor authentication on.

    50 items · 6 groupsMembers only

  • Hook bank10 min

    Reels and short-video openers

    A 1.85 m passenger just sat in the back. Where did their knees end up?

    50 hooks · 5 groupsMembers only

  • Copy template20 min

    Caption templates

    Explaining an inspection term

    What does “{TERM}” mean on an inspection report? In short: {PLAIN_EXPLANATION} What it tells you about the car: {WHAT_IT_SHOWS} What it doesn't: {WHAT_IT_DOESNT_SHOW} If another line on a report has you stuck, put it in the comments and we'll cover it next. {DEALERSHIP}

    20 templates · 5 groupsMembers only

  • Message template20 min

    Review and reputation replies

    After a car purchase

    {NAME}, enjoy your new car, and safe travels. We passed what you said about {DETAIL} on to {TEAM_MEMBER}. If you'd like a reminder when your first service is due, just message us.

    20 templates · 5 groupsMembers only

  • Script30 min

    Reels and TikTok scripts

    0–3sWho it's not for (30s)

    Front three-quarter view, advisor beside the car · “This car isn't for everyone” · “Let me start by telling you who we wouldn't recommend this car to.”

    18 scripts · 6 groupsMembers only

  • Checklist16 min

    Content production and shoot day

    • Every video has a written hook, a single call to action, and the car or work order it will use.
    • The mechanic or advisor on camera knows the call time and has read their three key lines ahead of time.

    50 items · 6 groupsMembers only

  • Hook bank10 min

    Objection and hesitation hooks

    What's inside the listed price? Inspection, prep service, and transfer help.

    50 hooks · 5 groupsMembers only

  • Copy template25 min

    Meta ad copy

    Flaws first

    Primary text: We put this car's flaws in the first line of the listing: {FLAWS}. The rest is in the report: {INSPECTION_SUMMARY}. {VEHICLE}, {MILEAGE} km, {PRICE} including taxes. Headline: Flaws first, features second Description: Full report on WhatsApp

    20 templates · 5 groupsMembers only

  • Message template25 min

    Email and SMS templates

    Newsletter welcome email

    Subject: You're signed up: once a month, only what's useful Hi {NAME}, Thanks for subscribing to the {BUSINESS} newsletter. We'll send one email a month: seasonal maintenance reminders, our mechanics' answers to common questions, and report summaries for cars joining our stock. The first one covers five checks you can do yourself before winter: {GUIDE_LINK} If you don't want these emails, you can unsubscribe with one click from the link at the bottom of any email. {SIGNATURE}

    20 templates · 5 groupsMembers only

  • Script35 min

    Video ad scripts

    0–3s15s · Explainer: report first

    Front three-quarter view at eye level, plate covered · “{VEHICLE} · {MILEAGE} km” · “We lead with this car's inspection report.”

    18 scripts · 6 groupsMembers only

  • Checklist18 min

    Profile, website, and Google Business Profile audit

    • The primary category matches the business's main line of work (used car dealer, auto repair shop); additional categories reflect real services.
    • The business name matches the sign; no keywords, neighborhoods, or promotions are tacked onto the end of it.

    50 items · 6 groupsMembers only

  • Hook bank10 min

    Myth and curiosity hooks

    Do you really need to idle the engine for minutes on a cold morning?

    50 hooks · 5 groupsMembers only

  • Copy template25 min

    Google Ads and search copy

    RSA: inspected used cars

    Ad group: inspected used cars Headline 1: Inspected Used Cars in Stock Headline 2: Report Comes With the Listing Headline 3: Choose Your Own Inspector Headline 4: Prices Include All Taxes Headline 5: Trade-In Valued by Inspection Headline 6: We Go With You to the Notary Headline 7: {CITY} Used Car Dealer Headline 8: Book Your Test Drive Description 1: Each car's independent inspection report is in the listing, repaints and all. Description 2: We'll take the car to an inspector you pick. WhatsApp us for the report and video. Description 3: Prices include taxes. We value your trade-in with an inspection, right in front of you.

    20 templates · 5 groupsMembers only

  • Script25 min

    Story sequences

    Frame 1New arrival: prep

    Car arriving at the lot, plate covered · “A new car came in this morning: {VEHICLE}”

    18 scripts · 6 groupsMembers only

  • Checklist18 min

    Lead follow-up and sales process

    • Every lead is logged in the CRM at first contact with its channel and campaign name; leads with an unknown source are counted weekly.
    • The record has separate fields for name, phone, the car or service asked about, trade-in, financing interest, and buying timeframe.

    50 items · 6 groupsMembers only

  • Copy template25 min

    Website and landing page sections

    Hero: dealership

    Headline: Inspection report up front, price including taxes Subheadline: {STOCK_COUNT} cars in stock in {CITY}. Every car's independent inspection report is in the listing, and we value trade-ins right in front of you. Button 1: See cars in stock Button 2: Get the report on WhatsApp Trust line: {DEALER_LICENSE_INFO} · {OPENING_HOURS}

    20 templates · 5 groupsMembers only

  • Script35 min

    Sales call, phone, and voice message scripts

    0:00–0:15Inbound call from a listing

    Opening · “{DEALERSHIP}, this is {REP}, how can I help?” When the caller names the car: “You're calling about the {VEHICLE}, let me pull it up. May I have your name?”

    18 scripts · 6 groupsMembers only

  • Checklist20 min

    Weekly and monthly performance review

    • The review slot is fixed (for example, Monday at 10:00 for 30 minutes), with the ad, sales, and service owners together.
    • The same date range (Monday through Sunday) is selected in the ad dashboard, CRM, listing sites, and phone records.

    51 items · 6 groupsMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.