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Automotive: Content production and shoot day

A 50-item list for dealership, shop, and detailing videos covering prep the day before, the car and space, gear, shot order, safety, and pre-publish checks.

50 items6 groups16 minOctober 15, 2026

  • checklist
  • shoot day
  • video
  • dealership
  • repair shop

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3 items open, 50 items in total. Members see the rest.

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Use this list for every dealership, shop, or detailing shoot, starting the day before and running through publishing. Catching a plate, a document, or a wrong reading on set costs far less than trying to fix it in the edit.

The day before: plan, reports, and permissions

8 items
  • Every video has a written hook, a single call to action, and the car or work order it will use.
  • The mechanic or advisor on camera knows the call time and has read their three key lines ahead of time.
  • Inspection reports for the cars being filmed are in the shoot folder; mileage, paint, and panel details were checked against them.

5 items more in this group for members.

47 items more for members

This item has 50 items in total. With a membership you see all of it and copy any line in one click.

  1. The car, the space, and the setup8 items
  2. Gear and camera settings8 items
  3. Shot order and what to capture9 items
  4. Safety and driving scenes6 items
  5. Edit, verification, and publishing11 items
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The same item for other industries

This item has a separately written version for 31 other industries. If you work with them too, open their version.

Automotive page

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    {VEHICLE} | {MILEAGE} km | {FUEL_TRANSMISSION} Good fit for: {GOOD_FIT_FOR} Inspection summary: {INSPECTION_SUMMARY} Highlights: {FEATURES} We'll send the full report on WhatsApp. For a test drive, we're at the showroom {DAYS}, {HOURS}. {DEALERSHIP} · {ADDRESS}

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    First reply to a listing inquiry

    Hi {NAME}, this is {REP} from {DEALERSHIP}. Thanks for writing about the {VEHICLE}. Here's the car's inspection report and its latest photos: {REPORT_LINK} Two quick questions so I can give you better information: will you mostly drive in the city or on the highway? And do you have a car you're thinking of trading in?

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    A 35-point automotive marketing checklist

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    • Business name, address, and phone are written the same everywhere.

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    Reels and short-video openers

    A 1.85 m passenger just sat in the back. Where did their knees end up?

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