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Plastic and cosmetic surgery: Weekly and monthly performance review

49 items for a 20-minute weekly check and the monthly report: data accuracy, funnel and cohorts, domestic and international markets, creative, reputation, and the meeting with the surgeon.

49 items6 groups20 minOctober 15, 2026

  • checklist
  • performance
  • cohorts
  • plastic surgery

Preview

3 items open, 49 items in total. Members see the rest.

Do the weekly check in 20 minutes on Monday morning and the monthly report in the first week of the month. Because decisions in plastic surgery take long, read the monthly numbers together with the cohorts of earlier months; make sure the numbers are right before you decide anything.

Weekly: data accuracy

8 items
  • The lead counts reported by Meta and Google Ads were compared with CRM records, and any gap was explained: duplicates, a broken integration, an unanswered form.
  • Pixel and CAPI event counts show no drop over the last 7 days, and the match quality score was logged.
  • The consultation form, WhatsApp button, and photo upload form were each tested with a real inquiry, and all three show up.

5 items more in this group for members.

46 items more for members

This item has 49 items in total. With a membership you see all of it and copy any line in one click.

  1. Weekly: ads and content8 items
  2. Weekly: coordinator and inquiry flow8 items
  3. Monthly: funnel, cohorts, and the procedure-market report9 items
  4. Monthly: creative, content, brand, and reputation8 items
  5. Monthly: optimization decisions and the meeting with the surgeon8 items

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Plastic and cosmetic surgery page
  • Hook bank12 min

    44 hooks for plastic surgery

    Scared of general anesthesia? 40 seconds with our anesthesiologist.

    44 hooks · 6 groupsMembers only

  • Message template15 min

    16 copy and message templates for plastic surgery

    Caption for the surgeon's Q&A video

    The question I hear most at consultations: "{QUESTION}" My short answer: {SHORT_ANSWER} Every case is different, and we work out what's right for you at the consultation. Leave your question in the comments and I'll answer it in the next video. {SURGEON} · {CLINIC}

    16 templates · 5 groupsMembers only

  • Copy template22 min

    Caption templates

    Carousel explaining a procedure

    What is {PROCEDURE}, and what gets discussed at the consultation? We walked through it in {SLIDE_COUNT} steps. This post is general information; the surgeon decides which option suits you after an exam. Every operation carries risks, and these are explained in writing at the consultation. Save it and add it to your list of questions for the consultation. {SURGEON} · {CLINIC}

    20 templates · 5 groupsMembers only

  • Checklist20 min

    A 36-point marketing checklist for plastic surgery

    • The surgeon's title, specialty certificate, and affiliations are written in their official form.
    • Where surgeries happen (hospital, OR) and who's on the anesthesia team is confirmed.

    36 items · 6 groupsMembers only

  • Hook bank12 min

    Reels and short-video openers

    Before every surgery, the same three documents are laid out on the consultation desk.

    50 hooks · 5 groupsMembers only