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Fashion e-commerce: WhatsApp and DM replies

20 replies for first contact, price and measurement questions, a three-step follow-up, undelivered orders, missed showroom appointments, and winning back lapsed customers.

20 templates5 groups20 minOctober 15, 2026

  • whatsapp
  • dm
  • message templates
  • fashion

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1 template open, 20 templates in total. Members see the rest.

These replies are written for WhatsApp Business and Instagram DMs: first contact, price and info questions, a three-step follow-up, undelivered orders and no-shows, and winning back lapsed customers. Save them as quick replies, but always edit the customer's name and the product they asked about.

First reply and greeting

4 templates

First reply during business hours

Hi {FIRST_NAME}, this is {AGENT_NAME} from the {BRAND} team. Thanks for reaching out. Which item are you looking at? Send the product link or a screenshot and I'll get you size, stock, and shipping info right away.

3 templates more in this group for members.

19 templates more for members

This item has 20 templates in total. With a membership you see all of it and copy any line in one click.

  1. Price and info questions4 templates
  2. Follow-ups 1–34 templates
  3. Undelivered orders, no-shows, and returned parcels4 templates
  4. Win-backs and special cases4 templates

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Fashion e-commerce page
  • Copy template15 min

    15 copy and message templates for fashion e-commerce

    Product description (short)

    {PRODUCT_NAME} is made for {OCCASION}. The {FABRIC_COMPOSITION} fabric {FABRIC_FEEL}. Fit: {FIT}. Our model is {MODEL_HEIGHT} and wears a size {MODEL_SIZE}. If you're between sizes, {SIZE_ADVICE}. Care: {CARE_INSTRUCTIONS}

    15 templates · 4 groupsMembers only

  • Checklist20 min

    Fashion e-commerce marketing checklist

    • Fabric composition on every product matches the label exactly.
    • The model's height and size worn appear on every product page.

    36 items · 6 groupsMembers only

  • Hook bank12 min

    Reels and short-video openers

    The package came today. Opening it in the fitting room for the first time.

    50 hooks · 5 groupsMembers only

  • Hook bank10 min

    Objection and hesitation hooks

    We're splitting this jacket's price three ways: fabric, lining, and labor.

    50 hooks · 5 groupsMembers only