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Psychologists and therapy: Google Ads and search copy

20 Google Ads sets for individual, online, couples, family, teen, child, corporate, and informational searches: RSA copy, sitelinks, callouts, and snippets.

20 templates5 groups25 minOctober 15, 2026

  • templates
  • google ads
  • rsa
  • search

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1 template open, 20 templates in total. Members see the rest.

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On the search network, people are already looking for something; the copy's job is to match it exactly and make the next step clear. The sets are split into responsive search ad (RSA) headlines and descriptions, sitelinks, callouts, and structured snippets, with character limits at the top of each set.

Individual and online therapy RSA sets

4 templates

Online therapist ad group

Headlines (30 characters max): 1. Online therapy appointments 2. Encrypted video sessions 3. 15-minute intro call 4. From Turkey or abroad 5. Evening session times 6. Titles and training listed 7. Policies shared in writing 8. Request an intro call Descriptions (90 characters max): 1. Online sessions run over encrypted video. We start with a short intro call. 2. Our practitioners' titles and training are on our site. We match you with the right fit. 3. Session length, frequency, and cancellation rules are shared in writing before day one.

3 templates more in this group for members.

19 templates more for members

This item has 20 templates in total. With a membership you see all of it and copy any line in one click.

  1. Couples, family, teen, and child RSA sets4 templates
  2. Sitelinks (text 25 characters max, descriptions 35 max)4 templates
  3. Callouts and structured snippets (25 characters max per value)4 templates
  4. Corporate and informational searches4 templates
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The same item for other industries

This item has a separately written version for 31 other industries. If you work with them too, open their version.

Psychologists and therapy page

  • Hook bank10 min

    45 hooks for therapists

    Anxiety is basically an alarm system. The problem isn't the alarm, it's the setting.

    45 hooks · 5 groupsMembers only

  • Script20 min

    9 video and call scripts for therapists

    0–3sWhen should you start therapy? (40s)

    practitioner, close-up. Voice: "Don't wait for everything to get really bad before starting therapy." On screen: When should you start?

    9 scripts · 2 groupsMembers only

  • Checklist25 min

    Therapy practice marketing checklist

    • The practitioner's diploma title, training, and certificates are collected in one folder, and all copy is written against that list.
    • The Instagram bio has the title, city, online session info, and one link; no inflation like "best" or "expert."

    40 items · 6 groupsMembers only

  • Message template20 min

    WhatsApp and DM replies

    First message from an ad

    Hi {FIRST_NAME}, thank you for writing to the {PRACTICE} team. I'm {COORDINATOR}, the client coordinator. To find the right practitioner for you, we start with a short intro call; it isn't therapy, just a chance to meet. Two quick questions: 1. Is the support for you, for you as a couple, or for your child? 2. Do you prefer online or in person? No need to write any details.

    22 templates · 5 groupsMembers only

  • Copy template15 min

    16 copy and message templates for a therapy practice

    Psychoeducation post

    {CONCEPT} is often misunderstood. In short: {ONE_LINE_DEFINITION} In daily life it can look like this: {EXAMPLE_SITUATION} Noticing it isn't a diagnosis. It just means knowing what to look for. If you'd like to talk about it one on one, you can request an intro call through the link in the profile. {PRACTITIONER}, {TITLE}

    16 templates · 6 groupsMembers only

  • Hook bank12 min

    Reels and short-video openers

    The most-used thing in a therapy room isn't the tissue box. Let me show you.

    50 hooks · 5 groupsMembers only