1,000+ hooks, templates, scripts and checklist items for every industry

Hi {FIRST_NAME}, what you wrote about {PRODUCT_NAME} made our day. We passed your note about {FABRIC_DETAIL} on to the teammate who chose the fabric. Following the care label will help the texture last longer, and if you have questions, we're here. {SIGN_OFF}

An empty bowl on a precision scale, the {PRODUCT_NAME} pump in hand · “One pump: how many grams?” · “How much product does one pump give, exactly? We're measuring it on the scale.”

Primary text: We opened the box this morning. {PRODUCT_1}, {PRODUCT_2}, and {PRODUCT_3} are on the shelf at our {NEIGHBORHOOD} store, with prices matching the tag, tax included. {SHORT_ADDRESS}, open until {CLOSING_TIME} today. Message us on WhatsApp to hold one. Headline: New arrivals on the shelf this week Description: Prices on tags, tax included

Pants laid flat on a table, tape measure in hand · “Size charts confusing? Try this” · “Don't compare the size chart with your body. Compare it with pants you already own.”

Did your honey crystallize? It hasn't gone bad. Crystallization is a natural process in many honeys: the sugars in the honey form crystals over time, and that alone isn't a sign of spoilage or additives. To bring it back, stand the jar with the lid on in warm water below 40°C (104°F). Don't boil the water. Signs of spoilage are different: {WARNING_SIGNS}. If you see one, write to us. Save this for the next time it crystallizes.

Hi, this is {NAME} from {STORE}. Three details are enough for me to show you the right product: 1. What are you looking for (or what will you use it for)? 2. Any preference on size, color, or dimensions? 3. Will you come to the store, or do you want it shipped? If you send a photo, I can look faster.

Save this before you order a sofa. Swipe for six measurements: the spot itself, door width, door height, the elevator interior, the elevator diagonal, and the stair turn. The last slide shows the packed size of the largest piece of {PRODUCT}: {PACKED_SIZE}. Got your measurements? Send them on WhatsApp and we'll check them with you before you order: {WHATSAPP} Send this to whoever you're furnishing the home with.

Thanks, {NAME}. We passed what you wrote about {PRODUCT} on to {PRODUCER}; we're delighted you liked this year's {HARVEST_MONTH} harvest. We'd suggest trying {USE_SUGGESTION}, too.

The tape on the box is cut, close-up · Just arrived · Staff: ‘We just opened the box. You see it first.’

What is {INGREDIENT_NAME}? In 20 seconds. In cosmetics it's used for {INGREDIENT_FUNCTION}. On a label you'll see it written as {LABEL_NAME}. Which of our products contain it: {PRODUCT_LIST}. The full ingredient list is on every product page. If you're curious about this ingredient, drop a question in the comments and we'll answer it in the next ‘One Ingredient, One Sentence’ post. For skin conditions, we suggest talking to your doctor.

Hi {FIRST_NAME}, thank you for what you wrote about {PRODUCT}. Hearing that it looks this good in your living room made the workshop team's day, and we've passed your review on to {CRAFTSMAN_NAME}, who upholstered it. If you have any care questions, just send us your fabric code. {SIGNATURE}

Crates of olives on the scale, the number climbing · ‘{KILOS} kilos of olives’ · ‘This morning {KILOS} kilos of olives hit the scale.’

What does the label on {PRODUCT_NAME} say, and what does it mean? {FABRIC_COMPOSITION}: {FIBER_EXPLAINER}. Weight: {FABRIC_WEIGHT}, which means {WEIGHT_MEANING}. Care: {CARE_INSTRUCTIONS}. Drop your fabric question in the comments and we'll answer it in the next Fabric Note post.

Hi {FIRST_NAME}, thank you for your review. We've shared your note about the texture of {PRODUCT_NAME} with our formulation team. Using the product as directed, following the instructions on the pack, and writing to us about anything on your mind is all you need to do. {SIGNATURE}

Painter's tape unrolling on an empty living room floor, high angle · “Draw the sofa on the floor before you buy it” · “Before you order a sofa, grab a roll of painter's tape.”