Skip to content
DFXCommunity

ChecklistMeasurement

Insurance: Weekly and monthly performance review

A 50-item list for insurance agencies covering weekly data prep, ad and quote review, monthly sales, renewal, and portfolio metrics, the report, and decision rules.

50 items6 groups20 minOctober 15, 2026

  • checklist
  • performance
  • monthly report
  • measurement

Preview

3 items open, 50 items in total. Members see the rest.

Run the weekly sections every Monday in 30 minutes and the monthly sections in the first week of the month in an hour. The goal isn't to produce a report; it's to leave with decisions for the next week and month: what you'll stop, what you'll scale, and what you'll fix. In Turkey, KVKK is the personal data protection law.

Weekly: data prep

7 items
  • The review day and time are fixed (for example, Monday at 10:00 for 30 minutes), with the ad, sales, and claims owners together.
  • The same date range (Monday through Sunday) is selected in the ad dashboard, CRM, and phone and WhatsApp records.
  • Lead counts from the sources (Meta, Google, Instagram, direct, directories) are in one table, with unknown-source leads on their own row.

4 items more in this group for members.

47 items more for members

This item has 50 items in total. With a membership you see all of it and copy any line in one click.

  1. Weekly: ads and content8 items
  2. Weekly: quotes and response8 items
  3. Monthly: sales, renewals, and portfolio9 items
  4. The monthly report8 items
  5. Decision and optimization rules10 items

Already have an account? Log in

Insurance and financial advice page
  • Message template12 min

    15 copy and message templates for insurance

    Term of the week

    This week's term: {TERM} In plain language: {DEFINITION} In everyday life: {EXAMPLE} What does this line say in your policy? Send a photo (cover your personal details) and we'll read it together. {AGENCY} · {NEIGHBORHOOD}

    15 templates · 5 groupsMembers only

  • Script15 min

    9 video and call scripts for agencies

    0–3sCheck this line: the deductible (40s)

    (Highlighting a line in the policy) “If your car policy has this word, you pay part of the claim.”

    9 scripts · 3 groupsMembers only

  • Copy template20 min

    Insurance: Caption templates

    Term of the week

    This week's term: {TERM} In plain words: {PLAIN_EXPLANATION} An everyday example: {EXAMPLE} Where it shows on a policy: {POLICY_LOCATION} Send us the line from your own policy and we'll read it together; remember to cover personal details. {AGENCY} · {NEIGHBORHOOD}

    22 templates · 5 groupsMembers only

  • Checklist10 min

    A 35-point insurance marketing checklist

    • The agency's official registration is current and shown correctly on the website.
    • Google Business Profile category, hours, products, and location are correct.

    35 items · 5 groupsMembers only