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Tours and travel agencies: Content production and shoot day

A 48-point list covering pre-tour permissions, the guide's filming brief, on-tour and office shoots, editing, and publishing. Plan the shoot so it never gets in the guide's way.

48 items6 groups18 minOctober 15, 2026

  • checklist
  • shoot day
  • video production
  • tours

Preview

3 items open, 48 items in total. Members see the rest.

Run through it before the tour, during it, and after the edit. On tour, the guide's real job comes first; read the list with the guide and plan the filming so it never gets in the way.

Before the tour: plan and permissions

8 items
  • The tour and day to film were chosen, and the content list (itinerary, guide, inclusions, breaks, hotels) is written out with channel and length.
  • Each topic has two different hooks; because the tour won't revisit a stop, both can be cut from the same footage.
  • Image consent was added to the participation contract or sign-up form as a separate, optional clause.

5 items more in this group for members.

45 items more for members

This item has 48 items in total. With a membership you see all of it and copy any line in one click.

  1. Filming brief for the guide8 items
  2. Filming during the tour8 items
  3. Office and team shoot8 items
  4. Editing and delivery8 items
  5. Publishing and archive8 items

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Tours and travel agencies page
  • Message template12 min

    16 message and copy templates for travel agencies

    First reply to a price question

    Hi {NAME}, {TOUR_NAME} is {PRICE} per person, including transport, {NIGHTS} nights' accommodation, and {INCLUDED_SUMMARY}. {KEY_EXCLUSION} isn't included. Tell me which departure date you're looking at and how many of you are coming, and I'll check availability right away.

    15 templates · 4 groupsMembers only

  • Copy template25 min

    Caption templates

    What's included and what isn't

    What does the {TOUR_NAME} price include, and what doesn't it? Included: {TRANSPORT}, {NIGHTS} nights in a {HOTEL_CLASS} hotel, {MEALS}, and guiding. Not included: {EXCLUSION_1}, {EXCLUSION_2}, and personal expenses. The per-person price, with all mandatory fees, is {PRICE}. DM us ‘itinerary’ for the day-by-day program and the pre-contract information form.

    22 templates · 5 groupsMembers only

  • Checklist20 min

    A 36-point checklist for travel agencies

    • The day-by-day itinerary includes driving and walking times.
    • Included and excluded services are listed side by side on the page.

    36 items · 6 groupsMembers only

  • Hook bank10 min

    Reels and short-video openers

    5:30 a.m., the coach door opens and the first suitcase goes into the hold.

    50 hooks · 5 groupsMembers only