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1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

137 itemsshowing 97–120

  • ChecklistMedical tourism22 min

    Content production and shoot day

    • The shoot falls on a half-day when the doctor and coordinator are free, and each speaker's time on camera (90 minutes at most) is written down.
    • Each video answers one question ('Who do I call if something goes wrong?'), and the question is written next to it in the shoot sheet.

    53 items · 6 groupsMembers only

  • ChecklistVeterinary clinics18 min

    Content production and shoot day

    • The videos to shoot are on a one-page list; each has a species (cat, dog, other), a service line, and a call to action.
    • The script for every video that carries care or health information was written by the vet or approved by them in writing.

    51 items · 6 groupsMembers only

  • ChecklistAutomotive16 min

    Content production and shoot day

    • Every video has a written hook, a single call to action, and the car or work order it will use.
    • The mechanic or advisor on camera knows the call time and has read their three key lines ahead of time.

    50 items · 6 groupsMembers only

  • ChecklistPhoto and video studios18 min

    Content production and shoot day

    • The content idea is tied to one service (wedding, newborn, product, corporate, studio rental) and entered on the content calendar with a date.
    • Everyone who will appear on camera signed a written consent with separate boxes for portfolio, social, and ad use, filed before the shoot.

    50 items · 6 groupsMembers only

  • ChecklistFurniture and home decor20 min

    Content production and shoot day

    • The shoot's single goal is written down: which product, which question, which call to action (swatches, fit check, or a showroom appointment).
    • A shot list is ready by product: frame, foam, fabric, legs, measuring scene, room scene, and the delivery moment.

    54 items · 6 groupsMembers only

  • ChecklistSaaS and software15 min

    Content production and shoot day

    • The video has one written goal (signup, demo request, activation, or education), one next step, and one link.
    • Every line of the script has something on screen to match it, and no claim is spoken without being shown.

    49 items · 6 groupsMembers only

  • ChecklistHair transplant20 min

    Content production and shoot day

    • The shoot day falls on a half-day free of procedures, and the doctor's time on camera is written down as 90 minutes at most.
    • Each video answers a single question ('Who performs the procedure?', 'How does the first wash work?'), and the question is written next to it in the shoot sheet.

    52 items · 6 groupsMembers only

  • ChecklistPhysiotherapy18 min

    Content production and shoot day

    • The videos to shoot are on a one-page list; each has a service line, audience, and call to action (CTA).
    • The steps and safety note for every exercise video were written and approved in writing by the physiotherapist.

    51 items · 6 groupsMembers only

  • ChecklistInterior design and renovation18 min

    Content production and shoot day

    • The project to film was chosen, and the client's written photo and video consent was filed before the shoot.
    • The shoot day was confirmed with the client and building management, and the elevator, parking, and working-hour rules were learned.

    49 items · 6 groupsMembers only

  • ChecklistWeddings and events18 min

    Content production and shoot day

    • The shoot day is on the venue's event calendar; there's no tour, setup, or other event in the hall that day.
    • The shot list is written: empty hall, details, bridal suite, rain area, service door, and the exterior at blue hour.

    48 items · 6 groupsMembers only

  • ChecklistCosmetics and personal care20 min

    Content production and shoot day

    • The list of products to shoot uses stock codes, and at least two undamaged, freshly produced samples were set aside for each product.
    • All samples are from the batch that will go on sale, and the batch number, date code, and ingredient list are saved to the file.

    49 items · 6 groupsMembers only

  • ChecklistConsulting and B2B services24 min

    Production day preparation and run

    • The shoot has one written goal: which service, for which decision-maker, addressing which problem; the plan isn't left at ‘let's film whatever comes up.’
    • The list of pieces to film is ready, covering founder videos, short answers, a case walkthrough, and office or team footage, each with a length and a publishing place.

    54 items · 6 groupsMembers only

  • Script6 min

    Reels script: 30-second treatment explainer

    A six-scene treatment explainer the doctor delivers to camera, with timing, visuals, on-screen text, and voiceover, line by line. Zirconia crown example plus a template for any treatment.

    1 script · 4 groupsMembers only

  • ChecklistPlastic and cosmetic surgery20 min

    Content production and shoot day

    • The shoot is in a half day when the surgeon isn't operating or consulting, and the rooms are blocked for those hours.
    • The surgeon got at most three talking topics as bullet points, with no text to memorize.

    50 items · 6 groupsMembers only

  • ChecklistDietitians and nutrition18 min

    Content production and shoot day

    • The topic is on the content calendar; the dietitian ran the “does this suggest weight, body, or timeline promises?” check and noted the approval date.
    • Every food and health claim in the script rests on an official institutional guideline or a professional association publication; the source goes in the caption.

    51 items · 6 groupsMembers only

  • ChecklistReal estate16 min

    Listing shoot and content production

    • Written permission to shoot and publish is in hand from the owner, and from the tenant if one lives there.
    • The listing fact sheet is ready: net and gross m², floor, aspect, building fees, title status, and price.

    47 items · 6 groupsMembers only

  • ChecklistTours and travel agencies18 min

    Content production and shoot day

    • The tour and day to film were chosen, and the content list (itinerary, guide, inclusions, breaks, hotels) is written out with channel and length.
    • Each topic has two different hooks; because the tour won't revisit a stop, both can be cut from the same footage.

    48 items · 6 groupsMembers only

  • ChecklistFashion e-commerce20 min

    Content production and shoot day

    • The list of products to shoot uses the product codes from your system, and every product has at least one size and color in stock.
    • Samples were received a day before the shoot, and each piece's seams, buttons, and label were checked for defects.

    49 items · 6 groupsMembers only

  • ChecklistOnline courses and coaching20 min

    Content production and shoot day

    • Each lesson to be filmed has a one-sentence goal written down, and anything that doesn't serve it was cut from the script.
    • Lessons are planned at 8 to 12 minutes; longer ones were split in two at a sensible point.

    55 items · 6 groupsMembers only

  • ChecklistPersonal brands and creators20 min

    Personal brands: Content production and shoot day

    • Shoot-day topics are written down: 6–10 videos, one idea each, picked from the idea bank.
    • A hook (first 3 seconds) and a call to action are written for each video; scripts are limited to three bullet points.

    48 items · 6 groupsMembers only

  • Checklist6 min

    Adapting Reels for YouTube Shorts and TikTok

    • The file is a clean export from the edit project, not a copy downloaded from Instagram.
    • No other platform's watermark, stickers, or in-app text. Watermarked videos can get pushed down in recommendations.

    20 items · 5 groupsMembers only

  • ChecklistDental clinics15 min

    Content production and shoot day

    • The shoot is on a half day with no patient bookings, and the chair being filmed is blocked for those hours.
    • Each dentist got 3 talking points as bullets, not a script to memorize.

    46 items · 6 groupsMembers only

  • ChecklistPsychologists and therapy18 min

    Content production and shoot day

    • The topic is on the content calendar; the practitioner ran the “could a client recognize themselves here?” test and the result is noted.
    • The script has no client story, no “I once had a client” anecdote, and no example blended from real cases.

    51 items · 6 groupsMembers only

  • ChecklistHair and beauty salons20 min

    Content production and shoot day

    • The scripts for the 6–8 videos were read aloud with the stylists and barbers, and technical lines were fixed in their own words.
    • The shoot day is the morning with the fewest bookings (for example Tuesday), and the coordinator isn't booking those chairs.

    48 items · 6 groupsMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.