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Hair and beauty salons: Lead follow-up and booking process

48 checks from first reply to the return visit: reply speed, record keeping, qualifying, follow-up rhythm, no-shows and aftercare. Built for a weekly coordinator meeting.

48 items6 groups20 minOctober 15, 2026

  • lead follow-up
  • booking process
  • coordinator
  • checklist

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3 items open, 48 items in total. Members see the rest.

This checklist audits how a message from an ad, Instagram or Google turns into a booking in the appointment book and a returning client: reply speed, record keeping, qualifying, follow-up rhythm, no-shows and aftercare. Run it with your coordinator once a week, and top to bottom on the first day you take over a new salon.

Reply speed and channels

8 items
  • The target time for the first human reply during business hours is written down and visible on the coordinator's desk (for example, 15 minutes).
  • The after-hours auto-reply is on and includes opening time, the online booking link and the photo-for-price instructions.
  • WhatsApp Business, Instagram DM and booking form notifications are switched on, on the coordinator's phone and computer.

5 items more in this group for members.

45 items more for members

This item has 48 items in total. With a membership you see all of it and copy any line in one click.

  1. Record keeping8 items
  2. Qualifying and booking8 items
  3. Follow-up rhythm8 items
  4. No-shows, cancellations and reschedules8 items
  5. Aftercare and return visits8 items

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Hair and beauty salons page
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