Skip to content
DFXCommunity

1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

Industry

Industry

Industry groupLocal services and hospitality
TopicSales
Sort:Recommended
  • Hook bankTours and travel agencies12 min

    Objection and hesitation hooks

    We're unpacking the four items you can't see in the price, one by one.

    50 hooks · 5 groupsMembers only

  • Message templatePhoto and video studios26 min

    Email and SMS templates

    Welcome after an inquiry

    Subject: Your shoot inquiry has reached us Hi {FIRST_NAME}, Thanks for writing to us. Let's pin down the date and scope for your {SHOOT_TYPE} shoot together: {REP} will call or write within {RESPONSE_TIME}. In the meantime, we've attached the package list; each package lists shoot length, delivered image range, turnaround, and usage rights on separate lines. If anything comes to mind, just reply to this email. {SIGNATURE}

    25 templates · 5 groupsMembers only

  • Hook bankHair and beauty salons10 min

    Objection and hesitation hooks

    Balayage pricing depends less on length than on three things we check at the first consultation.

    50 hooks · 5 groupsMembers only

  • Message templateInterior design and renovation22 min

    Review and reputation replies

    Five stars from a kitchen client

    {NAME}, thank you so much for the review. The moment we settled on {SPECIAL_DECISION} in the kitchen's first plan was one of our favorite parts of the project. We hope you enjoy the new kitchen for many years. We'll write to you around the six-month mark for a door and silicone check; if you notice anything before then, don't wait to reach us. {MANAGER}, {STUDIO}

    24 templates · 5 groupsMembers only

  • Hook bankHotels and stays12 min

    Objection and hesitation hooks

    Does the price change at checkout? On our screen it's the same total from start to finish.

    50 hooks · 5 groupsMembers only

  • Message templateWeddings and events24 min

    Email and SMS templates

    Welcome after an inquiry

    Subject: Your inquiry for {DATE_RANGE} and the next step Hi {FIRST_NAME}, Thanks for your inquiry. To recap: {EVENT_TYPE}, about {GUEST_COUNT} guests. Dates that look open in that range: {OPEN_DATES}. The next step is a tour. I'll show you the hall, bridal suite, and rain area in about 40 minutes, and your families are welcome. Just reply with two days and times that work for you. {SIGNATURE}

    20 templates · 5 groupsMembers only

  • Hook bankSchools and courses10 min

    Objection and hesitation hooks

    Before you compare two schools' tuition, put these 6 items on the same line.

    50 hooks · 5 groupsMembers only

  • Message templateTours and travel agencies30 min

    Email and SMS templates

    Welcome to the newsletter

    Subject: Welcome, {NAME} Hi {NAME}, Thanks for signing up for the {AGENCY} newsletter. We'll send at most {FREQUENCY} emails a month: new routes, the departure calendar, and visa reminders. No sales pressure; every email links to the pre-contract information form and the full itinerary. You can leave the list at any time: {UNSUBSCRIBE_LINK}. Our license number is {LICENSE_NO}. {SIGNATURE}

    26 templates · 5 groupsMembers only

  • Message templateHair and beauty salons28 min

    Email and SMS templates

    Welcome email

    Subject: Welcome to {SALON}: before your first appointment Hi {NAME}, Your first appointment for {DAY}, {TIME} is confirmed. Here's a quick look at how it goes: your stylist {STYLIST} will first chat with you for a few minutes about your hair's history, what you want and how much upkeep you're up for. We confirm the price and time before we start and get your approval. Address and parking: {ADDRESS} Privacy notice for your personal data: {PRIVACY_NOTICE_LINK} See you soon, {SALON}

    24 templates · 6 groupsMembers only

  • Message templateHotels and stays25 min

    Email and SMS templates

    Newsletter welcome

    Subject: Your first email from {HOTEL}: what to expect Hi {NAME}, Thanks for joining our list. We'll send you at most two emails a month: season opening dates, quiet-period rates, and routes our team has recently found in the area. Here's the first tip right away: {AREA_TIP}. Reply to this email to tell us what you'd like to hear about. To unsubscribe: {UNSUBSCRIBE_LINK} {SIGNATURE}

    22 templates · 5 groupsMembers only

  • Message templateGyms and personal training24 min

    Email and SMS templates

    First-30-days plan email

    Subject: Your first 30 days, week by week Hi {FIRST_NAME}, Thanks for joining. Here's our plan for your first month: Week 1: An intro workout with {TRAINER} and a goal of coming in two days a week. Week 2: Try your first group class; we suggest {SUGGESTED_CLASS}. Week 3: Review the weights in your program with {TRAINER}. Week 4: A 15-minute check-in to talk about what's working and what should change. If you miss a week, we'll message you. It's a reminder, not pressure. {SIGNATURE}

    23 templates · 6 groupsMembers only

  • ScriptReal estate35 min

    Sales call and voice message scripts

    Inbound call: the listing has sold (3 min)

    Opening (0–20s) · ‘Hello, {AGENCY}, this is {AGENT}. Which listing are you calling about?’ · Write down the listing code and check its status in the CRM.

    23 scripts · 6 groupsMembers only

  • Message templateInterior design and renovation25 min

    Email and SMS templates

    Site visit: what to expect

    Subject: Your site visit: what happens and what to prepare Hi {NAME}, Your appointment is booked for {DATE} at {TIME}. Here's what will happen that day: we'll walk the space together and measure, then look at the walls and plumbing, and finally talk through your priorities. Coming unprepared is fine too, but having these three things cuts down on what we have to ask: overall photos of the space, any old drawings, and examples you like. The quote comes itemized within {DAYS} business days of the visit. {MANAGER} {STUDIO}

    24 templates · 5 groupsMembers only

  • ChecklistAutomotive18 min

    Lead follow-up and sales process

    • Every lead is logged in the CRM at first contact with its channel and campaign name; leads with an unknown source are counted weekly.
    • The record has separate fields for name, phone, the car or service asked about, trade-in, financing interest, and buying timeframe.

    50 items · 6 groupsMembers only

  • ScriptWeddings and events38 min

    Sales call and voice-note scripts

    Morning call to an overnight form

    Opening (0–15s) · Good morning {FIRST_NAME}, this is {REP} from {VENUE}. Your form came in around {FORM_TIME} last night, so you're my first call this morning. Is now a good time?

    24 scripts · 6 groupsMembers only

  • ChecklistPhoto and video studios20 min

    Lead follow-up and booking process

    • A first-reply target (for example, 15 minutes) is written down and measured every Monday as the median first-reply time over the last 7 days.
    • On shoot days, an automatic ‘we're on a shoot’ reply states a callback time, and you really do call back at that time.

    53 items · 6 groupsMembers only

  • ChecklistReal estate17 min

    Lead follow-up and sales process

    • The in-hours first-reply target is written down (for example, 5 minutes), and the whole team knows it.
    • Leads from the portals, Instagram, WhatsApp, forms, and phone all land in a single CRM or inbox.

    46 items · 6 groupsMembers only

  • ScriptInterior design and renovation38 min

    Sales call and voice message scripts

    Inbound call: ‘What's the price per square meter?’ (4 min)

    Opening (0–15s) · ‘Hello, {STUDIO}, this is {REP}. How can I help you?’

    24 scripts · 6 groupsMembers only

  • ScriptTours and travel agencies38 min

    Sales call and phone scripts

    A tour inquiry call: the first 2 minutes

    Opening (0–10s) · ‘{AGENCY}, this is {NAME}. How can I help?’ · Write down the name and phone number.

    23 scripts · 5 groupsMembers only

  • ChecklistWeddings and events18 min

    Lead follow-up and sales process

    • Form, WhatsApp, Instagram DM, phone, and Google profile messages all land in one inbox or one CRM.
    • A target time for the first human reply during business hours is written down, and the average is measured every week.

    48 items · 6 groupsMembers only

  • ScriptSchools and courses35 min

    Sales call, phone, and voicemail scripts

    Parent calling after an ad

    Opening (0–15s) · ‘{SCHOOL} admissions, this is {ADVISOR}, how can I help?’ If the caller mentions an ad: ‘Which video or post did you see, do you remember?’ (Log the source in the CRM.)

    20 scripts · 6 groupsMembers only

  • ScriptHair and beauty salons35 min

    Phone and voice message scripts

    Inbound call: first question is price

    Opening · {SALON}, this is {COORDINATOR}, how can I help?

    19 scripts · 5 groupsMembers only

  • ChecklistInterior design and renovation20 min

    Lead follow-up and sales process

    • A first-reply target for business hours is written down (for example, 30 minutes) and measured weekly from CRM timestamps.
    • It's settled who answers inquiries on site-visit and job-site days, so the field team isn't stuck on their phones.

    56 items · 6 groupsMembers only

  • ScriptRestaurants and cafés35 min

    Sales call and voice message scripts

    Answering at the peak hour, 30 sec

    turn the call into a booking in 30 seconds · confirmation message

    20 scripts · 5 groupsMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.