1,000+ hooks, templates, scripts and checklist items for every industry

Primary text: {TOUR_NAME} is {PRICE} per person, all mandatory fees included. Included: {INCLUDED_SUMMARY}. Not included: {EXCLUDED_SUMMARY}. We've written both side by side next to the day-by-day itinerary. If you have questions, message us on WhatsApp. Headline: What's included and what isn't Description: Per person, mandatory fees included

Headlines (30 characters max): 1. Balayage consultation 2. Balayage appointments 3. We look at your hair first 4. Time and price upfront 5. Choose your stylist 6. Balayage, ombre, highlights 7. Book online 8. Sit down on time Descriptions (90 characters max): 1. We read your hair's history and plan together, with time and price confirmed upfront. 2. Book online and choose your stylist. We send a reminder message the day before. 3. Bring a reference photo and we'll tell you plainly what's possible for your hair. Display path: /balayage/booking

Page two of a quote, the ‘Out of scope’ heading highlighted · The first page to read in a renovation quote · ‘The first page to read in a renovation quote isn't the price. It's the out-of-scope page.’

Headlines (30 characters max): 1. {HOTEL} official site 2. Book direct with us 3. Total price, taxes included 4. Flexible cancellation option 5. Rates with breakfast included 6. Reservations team on WhatsApp 7. Tell us your room preference 8. Boutique hotel in {CITY} Descriptions (90 characters max): 1. Book on our official site. Prices include taxes, and no extra fees are added at checkout. 2. Flexible rate: free cancellation up to {CANCELLATION_WINDOW} before arrival. 3. Add special requests to your booking note and they go straight to our front desk team.

The planner in the hall, to camera · Three things set a wedding's price · Three things set the price of a wedding venue.

Primary text: When you compare two schools' tuition, make sure you're looking at the same line items. At {SCHOOL}, {GRADE_LEVEL} tuition includes {INCLUDED_ITEMS}. Paid separately: {EXTRA_ITEMS}. We hand you the written, line-by-line breakdown on the campus tour, or we can email it before your visit. Headline: See what tuition covers on one page Description: Book a campus tour

Headlines: 1. Gym in {NEIGHBORHOOD} 2. Book a trial class 3. 4 minutes from the subway 4. A trainer with you on day one 5. Bookable group classes 6. Open from 6 a.m. Descriptions: 1. Come in without knowing the machines. Day one: a tour, a chat, a 20-minute workout. 2. Prices and cancellation terms are on our site. No decision required after the trial.

The door opens and the camera walks straight to the living-room window · {NEIGHBORHOOD} · {ROOM_COUNT} · {NET_SQM} m² net · floor {FLOOR} · ‘{NEIGHBORHOOD}: {NET_SQM} square meters net, {ORIENTATION}-facing.’

Primary text: Breakfast without the Sunday line: we serve it every weekday, {BREAKFAST_HOURS}. On the plate: {BREAKFAST_ITEMS}, with the teapot refilled at your table. Good before work in {NEIGHBORHOOD} or for a morning meeting. Headline: Weekday breakfast, no line Description: Tap to book a table

A printed itinerary on a desk, two highlighters in different colors · ‘{TOUR_NAME}: what's in, what's out?’ · ‘What does the {TOUR_NAME} price include, and what doesn't it? I'll tell you in thirty seconds.’

Primary text: The biggest worry with plumbing work is a bill that grows at the door. Here's how we work: we look at your photo and give a range, the tech writes the final price on site, and nothing starts until you approve it. If extra work comes up, we stop and send you a photo. We serve {DISTRICTS}. Headline: Written price first, then the work Description: Photo-based first assessment

A phone showing the appointment time, 2:00 p.m., a step through the door · 2:00 appointment, 2:00 in the chair · Getting seated at your appointment time shouldn't be this hard.

Primary text: We put this car's flaws in the first line of the listing: {FLAWS}. The rest is in the report: {INSPECTION_SUMMARY}. {VEHICLE}, {MILEAGE} km, {PRICE} including taxes. Headline: Flaws first, features second Description: Full report on WhatsApp

A phone on the front desk, a key card beside it · ‘Same room, same dates’ · ‘Same room, same dates. Three things change when you book direct.’

Primary text: When you'll get your wedding photos is written into the contract: {TURNAROUND}. Halfway through, we send a message on the selection and editing status, and we send the link when the gallery is ready. {PHOTOGRAPHER_NAME}: {IMAGE_RANGE} edited images and a {FILM_LENGTH}-minute short film. Headline: Delivery date written in the contract Description: Send your date range to see the calendar.

Two schools' fee brochures side by side on a table · “Are you comparing the same things?” · “Before you compare two schools' tuition, check one thing.”

One shot following someone in through the door · A trial class is 45 minutes. Here's how they're spent · ‘What happens at a trial class, in 15 seconds.’

Headlines: {DISTRICT} Kitchen Remodel Kitchens Built to Measure Free Site Visit and Measuring Custom-Fit Kitchen Cabinets Itemized Written Quote Written Work Schedule Weekly Progress Report Extras Need Written Approval Cabinets Built In-House One Quote, Whole Kitchen Descriptions: We draw the kitchen to measure and build the cabinets in-house. Book a free site visit. Demolition to countertop in one itemized quote. Out-of-scope jobs are listed separately. A written schedule and weekly reports. No extra work starts without written approval. Send photos and dimensions for a rough range. The firm quote follows the site visit.

directions taps · Get directions

Primary text: On the wedding night, how far will your guests walk from parking to the hall, where will they wait, and how do they get in if it rains? We filmed that walk at {VENUE} in first person: the parking entrance, the welcome area, the hall doors, and the bridal suite. The walk takes {WALK_TIME}; ramp and elevator details for older guests are in the video. If you'd like to see it in person, pick a day for a tour. Headline: The path your guests will walk Description: 40-minute tours, by appointment