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Furniture and home decor: Video ad scripts

20 video ad scripts in 15- and 30-second versions: explainers, creator-style, FAQ, and retargeting, with visual, on-screen text, and voice in every beat.

20 scripts4 groups35 minOctober 15, 2026

  • video ads
  • meta
  • scripts
  • furniture

Preview

1 script open, 20 scripts in total. Members see the rest.

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Each angle comes in a 15- and a 30-second version: plan the short cut for Stories and Reels placements and the long cut for feed and retargeting. Many people watch the feed with the sound off, so the on-screen text in each beat should make sense on its own, and the brand should appear in the first 3 seconds.

Explainer ads

6 scripts

Made-to-order process (15s)

  1. 0–3sVisual: Bare frame in the workshop, logo in the cornerOn screen: “Your sofa starts with your order”Voice: “At {BRAND}, your sofa goes into production when you order it.”
  2. 3–7sVisual: Fabric cutting and upholstery, quick cutsOn screen: “Your fabric, your size”Voice: “In the fabric and modules you chose, in our own workshop.”
  3. 7–11sVisual: A weekly status photo arriving on a phoneOn screen: “A status photo every week”Voice: “We send you a photo every week while it's being made.”
  4. 11–15sVisual: The finished sofa in a living room, daylightOn screen: “Delivery {LEAD_TIME} · Request swatches”Voice: “Delivery takes {LEAD_TIME}. Message us for fabric swatches.”

5 scripts more in this group for members.

19 scripts more for members

This item has 20 scripts in total. With a membership you see all of it and copy any line in one click.

  1. Creator-style ads6 scripts
  2. FAQ ads6 scripts
  3. Catalog and retargeting2 scripts
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The same item for other industries

This item has a separately written version for 31 other industries. If you work with them too, open their version.

Furniture and home decor page

  • Copy template12 min

    15 copy and message templates for furniture brands

    Measuring guide Reel caption

    Before you order {PRODUCT}, take these four measurements: the spot where it goes, the door width, the elevator interior, and the stairwell turn. Our largest piece is {PIECE_SIZE}. Send us your measurements on WhatsApp and we'll check the fit together. Save this video; you'll need it on delivery day.

    15 templates · 5 groupsMembers only

  • Checklist15 min

    Marketing checklist for furniture brands

    • Every product page lists dimensions in cm and the packed size of the largest piece.
    • Material details (frame, seat, fabric content, legs) match the spec sheet exactly.

    36 items · 6 groupsMembers only

  • Message template25 min

    WhatsApp and DM replies

    First reply to an ad lead

    Hi {FIRST_NAME}, this is {ADVISOR} from {BRAND}. Thanks for your interest in {PRODUCT}. To find the right model and give you an exact price, I just need three things: 1. The size of the space where the sofa will go 2. A photo of the room 3. Whether there are kids or pets at home To give you an idea: {PRODUCT} runs {PRICE_RANGE}, depending on the number of modules and the fabric group.

    21 templates · 5 groupsMembers only

  • Hook bank10 min

    Reels and short-video openers

    Tape measure against the door: will this corner sofa make it through?

    50 hooks · 5 groupsMembers only