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ChecklistAdvertising regulations

Schools and courses: Compliance, platform policy, and data protection

A 48-point compliance list for school and course marketing: success claims, tuition and discount wording, student data and KVKK, messaging consent, Meta and Google rules.

48 items6 groups18 minOctober 15, 2026

  • checklist
  • compliance
  • kvkk
  • advertising rules

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3 items open, 48 items in total. Members see the rest.

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In school and course marketing, the biggest risks sit in success claims, tuition wording, and student images. Go through this list before a new campaign and once every quarter with the school's legal counsel, and confirm the current rules at the official source.

Advertising claims: rank, placement, and success

8 items
  • If any ad or post makes a rank, placement, or success-rate claim, the supporting document is on file and dated.
  • If a top-ranked student is featured, documentation shows the student was enrolled at the school long enough to support the claim.
  • The parent's written, separate consent for ad use was obtained for that student, and the consent states it can be withdrawn.

5 items more in this group for members.

45 items more for members

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  1. Tuition, discounts, and early enrollment8 items
  2. Student data and images: KVKK8 items
  3. Commercial messages and contact permission8 items
  4. Meta and Google policies8 items
  5. Official status, records, and crisis readiness8 items
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The same item for other industries

This item has a separately written version for 31 other industries. If you work with them too, open their version.

Schools and courses page

  • Copy template15 min

    16 copy and message templates for schools and courses

    Campus tour Reels caption

    The 5 places parents check first on a school visit: the entrance, a classroom, the cafeteria, the playground, and the nurse's office. We covered all of them in {LENGTH} seconds. Book a campus tour for {GRADE_LEVEL} through the link in our profile or at {PHONE}. Anything you'd want to ask on a tour? Leave it in the comments and we'll answer in the next video.

    15 templates · 6 groupsMembers only

  • Message template22 min

    WhatsApp and DM replies

    Parent asking about the school

    Hello {PARENT_NAME}, this is {ADVISOR} from the {SCHOOL} admissions office. I saw your message about {GRADE_LEVEL}. So I can give you accurate information, three quick questions: 1. What grade is your child in this year? 2. Which term are you thinking of switching for? 3. Will you need the bus service? Based on your answers, I'll send the tuition breakdown and available tour times right away.

    20 templates · 6 groupsMembers only

  • Checklist20 min

    Enrollment season marketing checklist

    • Open seats and enrollment targets by grade level are agreed in writing.
    • Tuition, installment, and early-enrollment terms are approved by leadership and kept in one document.

    36 items · 6 groupsMembers only

  • Hook bank10 min

    Reels and short-video openers

    7:40 a.m.: the bus is at the gate, the duty teacher is in place, first bell at 8:10.

    50 hooks · 5 groupsMembers only