Skip to content
DFXCommunity

1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

Industry

Industry

Industry groupHealthcare and clinics
TopicAdvertising
Sort:Recommended
  • ChecklistHair transplant15 min

    Hair transplant clinic marketing checklist

    • We have in writing which stages the doctor performs personally.
    • Daily patient capacity and procedure days are confirmed.

    36 items · 6 groupsMembers only

  • Copy templateAesthetic medicine20 min

    17 ready-to-use copy templates for aesthetic medicine

    Process video caption

    How does a {TREATMENT} appointment go? We filmed it from start to finish. 1. Consultation and facial assessment: {DOCTOR_TITLE} {DOCTOR_NAME} listens to what you want first. 2. Planning: the area and amount are decided here. 3. Treatment: takes about {DURATION}. 4. Afterward: you get written instructions for the first few days, and we see you again at your follow-up on {FOLLOW_UP_DAY}. Whether it's right for you is decided at the consultation. To book: {CONTACT}

    17 templates · 5 groupsMembers only

  • ChecklistDental clinics20 min

    A 36-point marketing checklist for dental clinics

    • The clinic's license type (multi-chair clinic or solo practice) and the official name to use in marketing are confirmed.
    • Dentists' titles and specialty certificates are listed; 'specialist' is used only for certified dentists.

    36 items · 6 groupsMembers only

  • Copy templatePhysiotherapy15 min

    16 ready-to-use copy templates for physiotherapy

    Exercise video caption

    {MOVE_NAME}: a {DURATION}-second break for long days at a desk. How to do it: 1. {STEP_1} 2. {STEP_2} 3. {STEP_3} If you're in pain or have a condition, check with a professional first. If the pain gets worse during the move, stop. Save it and try it once this afternoon. Questions? Drop them in the comments and our physiotherapist {NAME} will answer.

    16 templates · 5 groupsMembers only

  • Copy templateDental clinics25 min

    Meta ad copy

    Planning angle

    Primary text: Implant treatment starts with a CBCT scan. At {CLINIC}, the dentist goes over the bone's width and height and the position of the nerve canal with you on screen, then gives you the plan and timeline in writing. The decision is yours once you've read the plan. Message us on WhatsApp to book an exam. Headline: Implant planning starts with CBCT Description: {NEIGHBORHOOD} · Weekdays and Saturdays

    20 templates · 5 groupsMembers only

  • ChecklistMedical tourism22 min

    Campaign setup and launch

    • The Business Manager and ad accounts are registered to the organization's own legal entity and aren't run through an agency's account.
    • The beneficiary and payer details required for ads shown in the EU were entered in Meta and match the invoice name exactly.

    54 items · 6 groupsMembers only

  • ChecklistVeterinary clinics20 min

    Campaign setup and launch

    • Ad invoices carry the clinic’s legal name; if boarding and grooming sit under a separate company, they get their own account and card.
    • Business Manager has at least two admins: the clinic owner or manager, and a second authorized person.

    50 items · 6 groupsMembers only

  • ChecklistHair transplant20 min

    Campaign setup and launch

    • The ad account and Business Manager are registered to the clinic's legal entity, and the clinic owner or doctor appears as an admin.
    • Agency and freelancer access covers only the assets they need, former staff were removed, and the access list is dated.

    52 items · 6 groupsMembers only

  • ChecklistPhysiotherapy20 min

    Campaign setup and launch

    • The ad account’s payment method is the center’s company card; the billing name and tax details match the name on its license.
    • Business Manager has at least two admins: the center owner or responsible manager, and a second authorized person.

    50 items · 6 groupsMembers only

  • ChecklistPlastic and cosmetic surgery22 min

    Campaign setup and launch

    • The ad account's payment method is the clinic's or hospital company's card, and the billing name and tax details match the official documents.
    • Business Manager has at least two admins: the surgeon or clinic owner, and a second authorized person from the clinic.

    52 items · 6 groupsMembers only

  • Copy templateMedical tourism28 min

    Meta ad copy

    Written plan

    Primary text: Have your plan in writing before you travel. Send your reports and images, and our doctor {DOCTOR} will review them and send the treatment calendar, length of stay, and what the package includes in a single document. It's a preliminary plan; the final plan is settled after the exam. Headline: Your written plan, ready before you go Description: Send documents, get a plan Button: Send WhatsApp message

    24 templates · 5 groupsMembers only

  • ChecklistDietitians and nutrition20 min

    Campaign setup and launch

    • Business Manager has two admins: the dietitian and a second authorized person from the practice. No single-person access remains.
    • The payment method is the dietitian's or the practice's own card; the billing name matches the diploma and tax record.

    53 items · 6 groupsMembers only

  • ChecklistDental clinics20 min

    Campaign setup and launch

    • The ad account’s payment method is the clinic’s company card; the billing name and tax details match the clinic.
    • Business Manager has at least two admins: the clinic owner and a second authorized person from the clinic.

    49 items · 6 groupsMembers only

  • ChecklistPsychologists and therapy20 min

    Campaign setup and launch

    • At least two people are admins in Business Manager: the practitioner and a second authorized person from the practice; access doesn't hinge on one person.
    • The ad account's payment method is the practice's or the practitioner's own card; the billing name matches the diploma and the tax registration.

    50 items · 6 groupsMembers only

  • Copy templatePlastic and cosmetic surgery28 min

    Meta ad copy

    Consultation invitation angle

    Primary text: If you're thinking about {PROCEDURE}, the first step is talking to a surgeon. At the consultation, {SURGEON} listens first, then goes through your expectations, the options, the risks, and the recovery process, and gives you the information in writing. The decision is yours once you've read the document. To book a consultation, message us on WhatsApp. Headline: {PROCEDURE} consultation Description: {CLINIC} · {CITY}

    20 templates · 5 groupsMembers only

  • ChecklistAesthetic medicine20 min

    Campaign setup and launch

    • The ad account sits in the clinic's own business portfolio; the agency is connected only through partner access.
    • Two-factor authentication is on for every admin in the business portfolio.

    49 items · 6 groupsMembers only

  • Copy templateDental clinics25 min

    Google Ads and search copy

    Implant RSA set

    Headline 1: Dental Implants {NEIGHBORHOOD} Headline 2: Implant Plans Built on CBCT Headline 3: Written Plan, Clear Stages Headline 4: Meet the Dentist at Your Exam Headline 5: Open Weekdays Until 7 p.m. Headline 6: Single Tooth to Full Arch Description 1: Implant planning starts with an exam and a CBCT scan. You get the plan in writing. Description 2: In {NEIGHBORHOOD}, near {TRANSIT}. Call to book or message us on WhatsApp.

    20 templates · 5 groupsMembers only

  • ScriptHair transplant30 min

    Video ad scripts

    0–3sWritten plan (15s)

    A WhatsApp chat on a phone; previews of 4 sent photos, blurred · ‘A written plan before you decide on a hair transplant’ · ‘See a written plan before you decide.’

    18 scripts · 4 groupsMembers only

  • Copy templatePsychologists and therapy25 min

    Meta ad copy

    The intro call angle

    Primary text: You can have a short introduction before starting therapy. The intro call is a {LENGTH}-minute phone call, not therapy. We talk about who the support is for, online or in person, and which times work, then match you with the right practitioner. You don't need to tell your full story. Headline: Intro call: {LENGTH} minutes, not therapy Description: {PRACTICE} · {CITY} and online

    20 templates · 5 groupsMembers only

  • ScriptPhysiotherapy30 min

    Video ad scripts

    0–3sExplainer: first session (15s)

    The treatment room door opens on a table that's ready · ‘What happens at the first session?’ · ‘Come in knowing what your first session looks like.’

    20 scripts · 5 groupsMembers only

  • ScriptPlastic and cosmetic surgery30 min

    Video ad scripts

    0–3sHow a consultation works (15s)

    A consultation room, an empty desk and two chairs · ‘What happens at a consultation?’ · ‘At a consultation, I listen to you first.’

    18 scripts · 5 groupsMembers only

  • Copy templateAesthetic medicine25 min

    Meta ad copy

    Who performs the treatment

    Primary text: The first question to ask before any treatment isn't “how much?” It's “who's doing it?” At our clinic, medical treatments are performed by {DOCTOR_TITLE} {DOCTOR_NAME}, and their training and title are listed on our website. If you're considering {TREATMENT}, let's meet at a consultation first. Headline: Meet your doctor first Description: {NEIGHBORHOOD}, {CITY} Button: Learn more

    20 templates · 5 groupsMembers only

  • ScriptDietitians and nutrition32 min

    Video ad scripts

    0–3sNo forbidden list (15s)

    a slice of börek and a salad beside it on the counter · No forbidden list · “There's no “never” in our plans.”

    22 scripts · 5 groupsMembers only

  • ScriptDental clinics30 min

    Video ad scripts

    0–3sImplant planning (15s)

    Bone slices scroll on a CBCT screen · ‘Implant planning starts with a CBCT scan’ · ‘We start every implant plan on the CBCT screen.’

    18 scripts · 4 groupsMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.