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1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

336 itemsshowing 121–144

  • ChecklistPsychologists and therapy18 min

    Profile, website, and Google listing audit

    • The username and display name match the practice's or practitioner's real name; the name field has no keyword stuffing or inflated titles.
    • The bio has the title, the city or online availability, the service type, and a single link; it stays within 150 characters.

    52 items · 6 groupsMembers only

  • Hook bankDietitians and nutrition10 min

    Myth and curiosity hooks

    Lemon water on an empty stomach is spreading as a “cure.” What does it actually do?

    50 hooks · 5 groupsMembers only

  • Hook bankPhysiotherapy12 min

    Myths and curiosity hooks

    There's no single right posture. There's your next posture.

    50 hooks · 5 groupsMembers only

  • ScriptHair and beauty salons30 min

    Story sequences

    Frame 1Balayage or ombre

    The stylist holds up two samples: a balayage swatch and an ombre swatch · Are balayage and ombre the same thing? · Quiz — Yes / No

    19 scripts · 5 groupsMembers only

  • Hook bankReal estate12 min

    Myth-busting and curiosity hooks

    ‘I paid the deposit, so the home is mine.’ Not until the title transfers.

    50 hooks · 5 groupsMembers only

  • Hook bankInterior design and renovation12 min

    Myth and curiosity hooks

    To everyone who says natural stone is always tougher: a countertop test.

    50 hooks · 5 groupsMembers only

  • ScriptRestaurants and cafés30 min

    Story sequences

    Frame 1Morning opening, 6 frames

    6:30 a.m., a pot on the stove, the wall clock in frame · ‘{TIME} until opening’ · none

    20 scripts · 5 groupsMembers only

  • ScriptHotels and stays35 min

    Story sequences

    Frame 1Rooms open this weekend (5 frames)

    The weekend availability calendar on the front desk screen, prices hidden · ‘{AVAILABLE_ROOMS} rooms open this weekend. As of {TIME}’

    20 scripts · 5 groupsMembers only

  • ChecklistTours and travel agencies20 min

    Profile, website, and Business Profile audit

    • The profile is verified, and the primary category is ‘Travel agency’ or ‘Tour operator,’ chosen to match what the business actually does.
    • Name, address, and phone match the website and TURSAB records character for character, and the profile name wasn't altered in a misleading way.

    48 items · 6 groupsMembers only

  • Hook bankWeddings and events11 min

    Myth and curiosity hooks

    What the ‘no weddings between the two Eids’ belief does to the calendar.

    50 hooks · 5 groupsMembers only

  • ScriptLocal services25 min

    Story sequences

    Frame 1Morning route (6 frames)

    7:40 a.m., the van's open back doors, shelves fully stocked · Today's route: {DISTRICT_1} → {DISTRICT_2} → {DISTRICT_3}

    18 scripts · 5 groupsMembers only

  • ChecklistSchools and courses20 min

    Profile, website, and business profile audit

    • The profile name includes the school's name and type, like ‘School Name | Private School,’ and shows up in search.
    • The bio answers four questions (what, where, for whom, what's next) in 150 characters or fewer.

    48 items · 6 groupsMembers only

  • Hook bankFashion e-commerce10 min

    Myths and curiosity hooks

    Does polyester always make you sweat? The answer is in the weave.

    50 hooks · 5 groupsMembers only

  • Hook bankCosmetics and personal care10 min

    Myth and curiosity hooks

    Where did the rumor that niacinamide and vitamin C ‘cancel each other out’ come from?

    50 hooks · 5 groupsMembers only

  • ScriptFood brands30 min

    Story sequences

    Frame 1Harvest morning, 6 frames

    6:00 a.m., rows of trees or the hive site, light fog · ‘Harvest morning in {REGION}’ · Location

    20 scripts · 5 groupsMembers only

  • ScriptRetail stores25 min

    Story sequences

    Frame 1Morning opening (6 frames)

    The shutter goes up, the street still quiet · Good morning {NEIGHBORHOOD}, we're open

    19 scripts · 5 groupsMembers only

  • Hook bankOnline courses and coaching12 min

    Myth and curiosity hooks

    Leaving the course running in the background doesn't count as learning. Here's what it does do.

    50 hooks · 5 groupsMembers only

  • Hook bankConsulting and B2B services10 min

    Myth and curiosity hooks

    Believing a consultant will solve the problems is the most expensive misconception in consulting.

    50 hooks · 5 groupsMembers only

  • ScriptAgencies and freelancers25 min

    Story sequences

    Frame 1Passwordless access (6 frames)

    A locked key, the word ‘Password’ crossed out · ‘Giving an agency ad account access without a password’

    18 scripts · 6 groupsMembers only

  • Hook bankPersonal brands and creators10 min

    Personal brands: Myth and curiosity hooks

    A personal brand isn't about being famous. It's about making a real expertise consistently visible.

    50 hooks · 5 groupsMembers only

  • Hook bank6 min

    30 title formulas for carousel covers

    30 first-slide title formulas that get people to swipe, each with a dental, aesthetic, or hair transplant example. No promises, no superiority claims.

    8 checklist items and 3 tablesMembers only

  • ChecklistDental clinics20 min

    Profile, website, and Google profile audit

    • The username and profile name include searchable words: the clinic name plus ‘dental clinic’ or the neighborhood.
    • The profile photo is the logo or the sign and is readable at small size.

    46 items · 6 groupsMembers only

  • Hook bankPlastic and cosmetic surgery12 min

    Myth and curiosity hooks

    Why is ‘rhinoplasty is only about looks’ an incomplete statement?

    50 hooks · 5 groupsMembers only

  • ChecklistAesthetic medicine25 min

    Profile, website and Google Business Profile audit

    • The name field includes the clinic name and main service, since Instagram search reads this field.
    • The doctor's title in the bio matches the diploma and specialty certificate exactly.

    48 items · 6 groupsMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.