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Real estate: Profile and business profile copy

23 ready texts for Instagram bios, story highlights, Google Business Profile descriptions, posts, and Q&A, plus LinkedIn, portal, WhatsApp Business, and email signature copy.

23 templates4 groups20 minOctober 15, 2026

  • profile
  • google business profile
  • bio
  • real estate

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1 template open, 23 templates in total. Members see the rest.

The copy your agency and agents use to describe themselves on Instagram, Google Business Profile, LinkedIn, the listing portals, and WhatsApp Business. Each one gives the same information consistently: area, services, authorization certificate number, and the next step. Update all your profiles on the same day.

Instagram bios

5 templates

Area specialist agent

{FULL_NAME} · Real estate agent in {AREA} Only {AREA}: homes for sale, rentals, valuations Net m², building fees, and documents in every listing Authorization certificate no: {LICENSE_NO} Book a valuation: link below

4 templates more in this group for members.

22 templates more for members

This item has 23 templates in total. With a membership you see all of it and copy any line in one click.

  1. Story highlight copy5 templates
  2. Google Business Profile7 templates
  3. LinkedIn, portals, and other profiles6 templates

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Real estate page
  • Script18 min

    9 short video and call scripts for real estate

    0–3sHome tour (40s)

    Open on the home's strongest spot. On screen: "{NEIGHBORHOOD} · {ROOM_COUNT} · {NET_SQM} m² net". Say: "This is the best spot in the apartment."

    9 scripts · 2 groupsMembers only

  • Checklist10 min

    Real estate agency marketing checklist

    • A written listing agreement is signed with the owner and its end date is in the CRM.
    • Title record, occupancy permit, unpaid building fees, and tenant status are checked.

    36 items · 6 groupsMembers only

  • Message template20 min

    WhatsApp and DM replies

    First reply to a portal inquiry

    Hi {NAME}, this is {AGENT} from {AGENCY}. You messaged on {PORTAL} about the {ROOM_COUNT} in {NEIGHBORHOOD}, and it's still available. Quick details: {NET_SQM} m² net, floor {FLOOR}, building fees {FEES}, price {PRICE}. So I can give you the right information, two questions: when are you hoping to move, and are you planning to pay cash or use a mortgage?

    20 templates · 5 groupsMembers only

  • Copy template15 min

    15 copy and message templates for agencies

    Portal listing description

    {NEIGHBORHOOD}, {DISTRICT}: {ROOM_COUNT}, {NET_SQM} m² net / {GROSS_SQM} m² gross, floor {FLOOR}, {ASPECT}-facing. Apartment: {SHORT_DESCRIPTION} Building: {BUILDING_AGE} years old, {HEATING}, elevator {ELEVATOR}, parking {PARKING}. Building fees: {FEES}. Title status: {TITLE_STATUS}. Occupancy permit: {OCCUPANCY_PERMIT}. Transport: {TRANSPORT}. Viewings by appointment. {AGENCY} | Authorization certificate no.: {LICENSE_NO}

    15 templates · 4 groupsMembers only

  • Hook bank12 min

    Reels and short-video openers

    I open the door, and the first thing you see is the view, not the hallway.

    50 hooks · 5 groupsMembers only