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1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

Gyms and personal training

1,139entries in total

Industry page45 prompts37 files

items
31
hooks
494
templates
191
scripts
95
checklist items
359
  • Checklist20 min

    A 36-point marketing checklist for gyms

    • The Google Business Profile primary category is "Gym," with secondary categories matching the disciplines.
    • Opening hours, including holiday hours, are current on the profile.

    36 items · 6 groupsMembers only

  • Copy template24 min

    Meta ad copy

    The first 45 minutes

    Primary text: Your trial class takes 45 minutes, and every minute is planned: a 10-minute chat, a 15-minute tour, a 20-minute easy workout. You don't need to know the machines; {TRAINER} will meet you. We're in {NEIGHBORHOOD}, open {HOURS}. Headline: Your first 45 minutes, mapped out Description: Message us for a trial class

    21 templates · 5 groupsMembers only

  • Checklist20 min

    Campaign setup and launch

    • The ad account is registered under the gym's business name, the payment method is verified, and no more than two people hold the admin role.
    • The Facebook Page and Instagram account are connected to Business Manager; agency access is granted as a partner, and no personal passwords were shared.

    53 items · 6 groupsMembers only

  • Copy template26 min

    Google Ads and search copy

    RSA: neighborhood gym

    Headlines: 1. Gym in {NEIGHBORHOOD} 2. Book a trial class 3. 4 minutes from the subway 4. A trainer with you on day one 5. Bookable group classes 6. Open from 6 a.m. Descriptions: 1. Come in without knowing the machines. Day one: a tour, a chat, a 20-minute workout. 2. Prices and cancellation terms are on our site. No decision required after the trial.

    21 templates · 4 groupsMembers only

  • Script32 min

    Video ad scripts

    0–3sTrial class flow (15s)

    One shot following someone in through the door · A trial class is 45 minutes. Here's how they're spent · ‘What happens at a trial class, in 15 seconds.’

    20 scripts · 4 groupsMembers only

  • Copy template26 min

    Website and landing page sections

    Hero: neighborhood gym

    Eyebrow: {NEIGHBORHOOD} · Open {HOURS} Headline: A neighborhood gym you can start without knowing the machines Subhead: On day one, a trainer meets you, shows you around, and starts you with an easy intro workout. Group class spots are held through booking. Button: See trial class times Under the button: You don't have to decide anything after the trial.

    21 templates · 5 groupsMembers only

  • Hook bank14 min

    Ad headlines and first lines

    You can come in without knowing the machines. Here's what you'll do on day one, and with whom.

    50 hooks · 5 groupsMembers only

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