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1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

Agencies and freelancers

1,095entries in total

Industry page45 prompts37 files

items
31
hooks
495
templates
175
scripts
86
checklist items
339
  • Message template20 min

    WhatsApp and DM replies

    First message from an ad

    Hi {FIRST_NAME}, this is {REP} from {AGENCY}. Thanks for writing about {AD_TOPIC} from our ad. Two quick questions so I can give you the right information: who runs your ads and social media today, and roughly what range is your monthly ad budget?

    20 templates · 5 groupsMembers only

  • Message template20 min

    Review and reputation replies

    General thank-you

    {FIRST_NAME}, thank you for the review. We read the line about {REVIEW_DETAIL} aloud in our weekly team meeting. Next month we'll be working on {NEXT_STEP}, and we'll tell you when it's ready.

    20 templates · 5 groupsMembers only

  • Hook bank12 min

    Objection and hesitation hooks

    When a business says ‘too expensive,’ my first question isn't about price. It's how many inquiries they get a month.

    50 hooks · 5 groupsMembers only

  • Message template25 min

    Email and SMS templates

    How we work, on one page

    Subject: How we work, on one page Hi {FIRST_NAME}, When we work together at {AGENCY}, here's the routine we follow: • Your contact: {ACCOUNT_MANAGER} ({CONTACT}), who replies within {REPLY_TIME} during {OFFICE_HOURS}. • Approvals: on the {BOARD_NAME} board, with an approval turnaround of {APPROVAL_DAYS} business days. • Meeting: once a month, {MEETING_DAY}, {LENGTH} minutes. • Report: once a month, on {REPORT_DAY}, opening with a three-sentence summary. As a first step, please fill in the brief form: {FORM_LINK} {SENDER}

    20 templates · 5 groupsMembers only

  • Script35 min

    Sales and phone call scripts

    0–20sCall after review request (3 min)

    ‘Hi {FIRST_NAME}, this is {REP} from {AGENCY}. You left an account review request through {FORM_CHANNEL}; do you have two minutes right now?’

    20 scripts · 5 groupsMembers only

  • Checklist18 min

    Lead follow-up and sales process

    • Account review, proposal, and contact forms land in the CRM with separate source tags, and WhatsApp and Instagram DMs are logged in the same list.
    • After-hours inquiries have a morning call queue and an auto-reply that tells the person when they'll hear back.

    50 items · 6 groupsMembers only

  • Hook bank10 min

    Message and email openers

    Hi {NAME}, this is {REP} from {AGENCY}. I'm following up on what you wrote about {TOPIC} in the form.

    50 hooks · 5 groupsMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.