Skip to content
DFXCommunity

1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

227 itemsshowing 169–192

  • Copy templateFood brands30 min

    Website and landing page sections

    Home page hero

    Headline: From the producer to the jar, with the name on the label Supporting text: Olive oil, honey, cheese, and winter pantry goods from {COUNT} small producers in {REGION}. Every jar carries the producer's name, harvest month, and batch number. Primary button: Browse products Secondary button: Meet the producers Trust line: {DELIVERY_TIME} delivery · Three layers of protection around glass jars · Shipping days are clear

    26 templates · 5 groupsMembers only

  • Copy templateVeterinary clinics26 min

    Website and landing page sections

    Hero: the general clinic

    Headline: A veterinary clinic for cats and dogs in {NEIGHBORHOOD} Subhead: Exams, vaccines, surgery, and dental care, with grooming and boarding under one roof. We give an itemized written estimate before every procedure, and you make the decision. Button 1: Book an appointment Button 2: Message us on WhatsApp Note under the hero: We're open weekdays until {TIME} and on Saturdays. After-hours emergency referral: {PAGE_LINK}

    27 templates · 5 groupsMembers only

  • Copy templateAutomotive25 min

    Website and landing page sections

    Hero: dealership

    Headline: Inspection report up front, price including taxes Subheadline: {STOCK_COUNT} cars in stock in {CITY}. Every car's independent inspection report is in the listing, and we value trade-ins right in front of you. Button 1: See cars in stock Button 2: Get the report on WhatsApp Trust line: {DEALER_LICENSE_INFO} · {OPENING_HOURS}

    20 templates · 5 groupsMembers only

  • Copy templatePhoto and video studios28 min

    Website and landing page sections

    Home page hero

    {STUDIO_NAME} | Wedding, family, product, and corporate photography in {CITY} Turnaround, image count, and usage rights are written on separate lines in every quote. {SERVICE_COUNT} services, one calendar. Tell us your type of shoot and date, and we'll share open days and the package list the same day. [Send your date and shoot type] [See the portfolio]

    26 templates · 5 groupsMembers only

  • Copy templateFurniture and home decor25 min

    Website and landing page sections

    Homepage hero

    Eyebrow: Made to order in our {CITY} workshop Headline: Furniture measured for your room, chosen in your home Subhead: Send your measurements and we'll draw the layout together. Choose fabric from swatches at home, and follow production with a photo every week. Button 1: Send my measurements Button 2: See the showroom Trust line: Our own team delivers and assembles in {AREAS}.

    21 templates · 5 groupsMembers only

  • Copy templateSaaS and software25 min

    Website and landing page sections

    Hero: leaving the old way

    Headline: Stop chasing files to get {TASK} done. Subhead: {PRODUCT} brings {CORE_JOB} onto one screen for {AUDIENCE}. We import your Excel data during setup. Primary button: {BUTTON_TEXT} Secondary button: Watch the 2-minute screen recording Below the buttons: {TRIAL_TERMS} · Prices on the page, with VAT status

    20 templates · 5 groupsMembers only

  • Checklist10 min

    Meta campaign launch checklist

    • The payment method is valid, a backup card is on file, and the account spending limit is set on purpose.
    • Everyone in the business portfolio uses two-factor authentication; the agency has partner access, not someone's personal login.

    25 items · 5 groupsMembers only

  • Copy templateHair transplant25 min

    Website and landing page sections

    Homepage hero

    Overline: {CITY} · Hair transplant clinic Headline: Read your plan from the doctor first. Decide after. Subtext: Send 4 photos. Our doctor, {DOCTOR}, reviews your donor area and the area to be covered, and we send you a proposed hairline and travel schedule in writing. If you're not a candidate, we tell you that too, with the reason. Primary button: Send my photos Secondary button: See the process step by step Trust line: No more than {DAILY_PATIENTS} patients a day · Support in {LANGUAGES} · 12 months of photo follow-up

    21 templates · 5 groupsMembers only

  • Copy templateDietitians and nutrition25 min

    Website and landing page sections

    Home page hero

    Headline: A nutrition plan built around you Subtext: In the first session we talk through your routine, your table, and what you expect. There's no forbidden list; there's “more often” and “less often.” In person in {CITY} or online. Button: [Request an intro session] Side note: {DIETITIAN}, {TITLE}. For an urgent health problem, see your doctor or call 112.

    24 templates · 5 groupsMembers only

  • Copy templatePhysiotherapy25 min

    Website and landing page sections

    Post-op rehab page

    Headline: Rehab after surgery, aligned with your surgeon's plan Subhead: After knee, hip, shoulder, or ligament surgery, we build the program from the surgeon's report, repeat measurements regularly, and keep the family informed with the patient's consent. Button 1: Plan a first conversation Button 2: Access and parking Trust line: Ramp and elevator · Door drop-off · {NEIGHBORHOOD}

    21 templates · 5 groupsMembers only

  • Copy templateReal estate25 min

    Website and landing page sections

    Homepage hero

    Headline: Buying, selling, and renting in {AREA}, every step in writing. Subheadline: {AGENCY} is a licensed agency that has worked in {AREA} for {YEARS} years. Our listings show net m², building fees, and title status on the first screen. Primary button: Browse listings Secondary button: Request a free valuation Trust line: Authorization certificate no.: {LICENSE_NO} · {ADDRESS}

    20 templates · 5 groupsMembers only

  • Copy templateWeddings and events25 min

    Website and landing page sections

    Homepage hero

    {VENUE_NAME} | Wedding, henna night, and corporate event venue in {DISTRICT} {ROOM_COUNT} rooms, layouts for {MIN_CAPACITY}–{MAX_CAPACITY} guests, and {INDOOR_AREA} if it rains. Send your date and guest count, and we'll share calendar availability and the layout that fits, the same day. [Book a tour] [Check a date]

    20 templates · 5 groupsMembers only

  • Copy templateFashion e-commerce25 min

    Website and landing page sections

    Homepage hero

    Eyebrow: {BRAND} Headline: {BRAND_PROMISE} Subhead: {PRODUCT_GROUPS}. Every product page lists the fabric content, the model's height, and the size they're wearing, and if the size is off, you can exchange within {EXCHANGE_WINDOW}. Primary button: {PRIMARY_CTA} Secondary button: Size guide

    20 templates · 5 groupsMembers only

  • Copy templateCosmetics and personal care25 min

    Website and landing-page sections

    Home page hero

    Eyebrow: {BRAND} Headline: {BRAND_PROMISE} Subtext: {PRODUCT_GROUPS}. Every product page lists the full ingredient list, order of use, and period after opening; if you're not sure where to start, write to us on {ADVICE_CHANNEL}. Primary button: {PRIMARY_CTA} Secondary button: Ingredient guide

    20 templates · 5 groupsMembers only

  • Copy templateOnline courses and coaching28 min

    Website and landing page sections

    Hero: course sales page

    Headline: Learn {TOPIC} with assignments and feedback Subheadline: A {WEEKS}-week course. About {WEEKLY_TIME} a week; by the end, you'll have {OUTPUT}. Trust line: Free sample lesson · Price includes VAT · Clear refund terms Buttons: Watch the sample lesson · See the curriculum Note: No income or job promises. We say further down the page who the course isn't for.

    24 templates · 5 groupsMembers only

  • Copy templatePersonal brands and creators25 min

    Personal brands: Website and landing page sections

    Consulting hero

    Headline: One-on-one {FIELD_OF_HELP} consulting for {AUDIENCE} Subhead: I've worked in {FIELD} for {YEARS} years. The first call is free: in 20 minutes, I look at your situation, and if it's a fit, I share scope and fee in writing. Button 1: Book a free intro call Button 2: See the process and fee Note under buttons: I send a written summary the same day. I don't guarantee results; I write down up front what we'll do.

    22 templates · 6 groupsMembers only

  • Hook bank8 min

    CTA phrase bank by funnel stage

    40 soft and direct calls to action for awareness, consideration, decision, and re-engagement, plus Meta button picks and the CTAs to avoid in healthcare.

    7 hooks · 6 groupsMembers only

  • Hook bankAesthetic medicine12 min

    Ad headlines and first lines

    If you're considering filler, the first step isn't a syringe. It's a 20-minute conversation.

    50 hooks · 5 groupsMembers only

  • Hook bankGyms and personal training14 min

    Ad headlines and first lines

    You can come in without knowing the machines. Here's what you'll do on day one, and with whom.

    50 hooks · 5 groupsMembers only

  • Hook bankRestaurants and cafés10 min

    Ad headlines and first lines

    Six minutes' walk from the offices in {NEIGHBORHOOD}: a lunch menu that changes every day.

    50 hooks · 5 groupsMembers only

  • Hook bankLocal services12 min

    Ad headlines and first lines

    When water's overflowing, the first 60 seconds are for the main valve. This photo shows where it is.

    50 hooks · 5 groupsMembers only

  • Hook bankFood brands10 min

    Ad headlines and first lines

    From {VILLAGE}, by {PRODUCER}'s hands: this year's {PRODUCT} was picked in {HARVEST_MONTH}.

    50 hooks · 5 groupsMembers only

  • Hook bankInsurance and financial advice12 min

    Insurance: Ad headlines and first lines

    Read your kasko quote from a side-by-side table, not from a single insurer: premium, coverage, deductible.

    50 hooks · 5 groupsMembers only

  • Copy template12 min

    10 primary-text templates for Meta lead ads

    10 fill-in-the-blank primary-text templates for Meta lead ads, each from a different compliant angle: process, doctor, patient question, decision guide, medical tourism, and more.

    10 templatesMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.