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1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

Industry

Industry

Industry groupHealthcare and clinics
TopicContent and social media
Sort:Recommended
  • Copy templateDental clinics20 min

    Caption templates

    Treatment explainer carousel

    What is {TREATMENT}, and when does it come up? Swipe through {SLIDE_COUNT} steps. This post is general information. The dentist decides which option suits you at the exam. Save this and add it to the list of questions you'll bring to your exam. {CLINIC} · {NEIGHBORHOOD}

    20 templates · 5 groupsMembers only

  • Copy templateMedical tourism25 min

    Post caption templates

    Verifying a certificate

    You can check whether an organization is authorized to treat international patients in three steps. 1. Ask for the certificate's number and scope; don't rely on a logo or a framed sheet of paper. 2. Read which organization name and which services the certificate covers. 3. Confirm its validity through the Ministry of Health's official sources. {ORGANIZATION} publishes its certificate details at {LINK}, and we can email you the document too. If a question comes to mind, write it in the comments and we'll answer in writing.

    24 templates · 5 groupsMembers only

  • Hook bankPlastic and cosmetic surgery12 min

    44 hooks for plastic surgery

    Scared of general anesthesia? 40 seconds with our anesthesiologist.

    44 hooks · 6 groupsMembers only

  • Hook bankDietitians and nutrition10 min

    45 hooks for dietitians

    That 3 p.m. sugar craving has a reason.

    45 hooks · 5 groupsMembers only

  • Hook bankDental clinics12 min

    46 hooks for dental clinics

    Why we can't quote an implant price over the phone. Three reasons.

    46 hooks · 6 groupsMembers only

  • Copy templatePlastic and cosmetic surgery22 min

    Caption templates

    Carousel explaining a procedure

    What is {PROCEDURE}, and what gets discussed at the consultation? We walked through it in {SLIDE_COUNT} steps. This post is general information; the surgeon decides which option suits you after an exam. Every operation carries risks, and these are explained in writing at the consultation. Save it and add it to your list of questions for the consultation. {SURGEON} · {CLINIC}

    20 templates · 5 groupsMembers only

  • Hook bankPsychologists and therapy10 min

    45 hooks for therapists

    Anxiety is basically an alarm system. The problem isn't the alarm, it's the setting.

    45 hooks · 5 groupsMembers only

  • Copy templatePsychologists and therapy20 min

    Caption templates

    A concept through analogy

    Let's explain {CONCEPT} with an analogy: {ANALOGY}. What does it show? {EXPLANATION} What doesn't it show? Like every analogy, this one has a limit: {LIMIT}. This post is general information. If you'd like to talk about your own situation, you can request an intro call through the link in our profile. {PRACTITIONER}, {TITLE}

    20 templates · 5 groupsMembers only

  • Copy templateAesthetic medicine20 min

    Caption templates

    Explaining a term

    What does {TERM} mean? In short: {ONE_LINE_DEFINITION} Why it matters: {WHY_IT_MATTERS} Often confused with {CONFUSED_TERM}, but they're not the same. The difference: {DIFFERENCE}. Whether it's right for you is assessed at a consultation. Got another term you're curious about? Drop it in the comments and we'll add it to our glossary series.

    20 templates · 5 groupsMembers only

  • Copy templateVeterinary clinics22 min

    Post caption templates

    Getting used to tooth brushing

    On day one, start brushing your pet's teeth with a finger, not a brush. Day 1: Touch your finger to the edge of the lip and give a treat right away. Day 3: Introduce the finger brush and touch a few teeth briefly. Day 7: Brush the front teeth for {DURATION} seconds. Let your pet set the pace, and end the session if they get restless. If you notice bleeding, swelling, or pain, stop and ask your veterinarian. Choose toothpaste from what your vet recommends, and never use human toothpaste. Save this and start tonight. Leave your questions in the comments and our vet {VET_NAME} will answer.

    23 templates · 5 groupsMembers only

  • Copy templateHair transplant20 min

    Caption templates

    Donor area explainer

    In a hair transplant, the donor area sets the limits of the plan. The hair at the back and sides of the head is where grafts come from, and that supply isn't unlimited. In this carousel, our doctor, {DOCTOR}, walks through how the donor area is assessed in 6 slides: density, the size of the area, hair thickness, and what you may need down the road. If you'd like your own donor area reviewed, send 4 photos (front, top, crown, and back): {CONTACT}

    20 templates · 5 groupsMembers only

  • Copy templatePhysiotherapy20 min

    Caption templates

    Mistake-and-fix post

    The left frame shows {MOVE_NAME} the way we see it most often. The right frame shows how our physiotherapist corrects it. The difference: {DIFFERENCE} Why it matters: {WHY_IT_MATTERS} If you're doing this move on a professional's advice, check your form in a mirror. If pain increases during the move, stop. Not sure about your own form? Message {CENTER} through the link in our profile to book an assessment.

    22 templates · 5 groupsMembers only

  • Copy templateDietitians and nutrition20 min

    Caption templates

    Reading a label at the store

    At the store, my hand always goes to the same place: the back of the package. I look at three lines: 1. The ingredient list. It's ordered by amount; the first three items describe most of the product. 2. The nutrition facts table. If it says “per 100 grams,” remember that what you eat may be different. 3. The added sugar line. I don't read any of them as “buy it or don't”; I read them just to know what I'm buying. Shall we walk the {PRODUCT_TYPE} aisle together in the next video? Save this, you'll want it at the store. {DIETITIAN}, {TITLE}

    24 templates · 6 groupsMembers only

  • ScriptHair transplant25 min

    Story sequences

    Frame 1The donor area (6 frames)

    The back of a mannequin's head, an area circled in pen · ‘Where do grafts come from? The donor area in 6 frames’

    18 scripts · 5 groupsMembers only

  • ChecklistMedical tourism22 min

    Profile, website, and Google Business Profile audit

    • Whether the organization is a clinic or a facilitator is stated with the same word on the home page, the about page, and every profile.
    • The international health tourism certificate's number, scope, and validity date are on a visible page of the site and were checked against the document.

    52 items · 6 groupsMembers only

  • Hook bankAesthetic medicine11 min

    Myths and curiosity hooks

    What's true and what isn't in “filler moves over time.”

    50 hooks · 5 groupsMembers only

  • ScriptDietitians and nutrition28 min

    Story sequences

    Frame 1How the intro session goes (6 frames)

    A phone vibrating on a desk · What happens after you message us?

    20 scripts · 5 groupsMembers only

  • ScriptPhysiotherapy25 min

    Story sequences

    Frame 1First-assessment day (6 frames)

    Morning, the treatment room door opens a crack · ‘First-assessment day: behind the scenes’

    18 scripts · 5 groupsMembers only

  • ChecklistVeterinary clinics20 min

    Profile, website, and Google profile audit

    • The business name matches the sign and the license exactly; no keywords like ‘pet boarding,’ ‘grooming,’ or a neighborhood were added to the name field.
    • The primary category matches the clinic’s main service; secondary categories like grooming and boarding are chosen only if you really offer them.

    51 items · 6 groupsMembers only

  • ScriptPlastic and cosmetic surgery28 min

    Story sequences

    Frame 1Anesthesia: true or false

    The anesthesia machine's morning check, screen out of focus · ‘2 claims about anesthesia: true or false?’

    20 scripts · 5 groupsMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.