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1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

IndustryAesthetic medicine

Industry

Industry groupHealthcare and clinics

Industry group

Topic
Sort:Recommended

Aesthetic medicine

1,082entries in total

Industry page45 prompts37 files

items
31
hooks
495
templates
177
scripts
85
checklist items
325
  • Copy template20 min

    17 ready-to-use copy templates for aesthetic medicine

    Process video caption

    How does a {TREATMENT} appointment go? We filmed it from start to finish. 1. Consultation and facial assessment: {DOCTOR_TITLE} {DOCTOR_NAME} listens to what you want first. 2. Planning: the area and amount are decided here. 3. Treatment: takes about {DURATION}. 4. Afterward: you get written instructions for the first few days, and we see you again at your follow-up on {FOLLOW_UP_DAY}. Whether it's right for you is decided at the consultation. To book: {CONTACT}

    17 templates · 5 groupsMembers only

  • Message template25 min

    WhatsApp and DM replies

    First reply in business hours

    Hi {NAME}, thanks for messaging {CLINIC}. I'm {COORDINATOR}, the coordinator. So I can point you in the right direction: what are you most curious about with {TREATMENT}: the process, the timing or the consultation? I pass medical questions on to our doctor, and we can plan anything about appointments and scheduling right here.

    20 templates · 5 groupsMembers only

  • Hook bank10 min

    Reels and short-video openers

    Here are the first three questions I'll ask you at your consultation.

    50 hooks · 5 groupsMembers only

  • Copy template20 min

    Caption templates

    Explaining a term

    What does {TERM} mean? In short: {ONE_LINE_DEFINITION} Why it matters: {WHY_IT_MATTERS} Often confused with {CONFUSED_TERM}, but they're not the same. The difference: {DIFFERENCE}. Whether it's right for you is assessed at a consultation. Got another term you're curious about? Drop it in the comments and we'll add it to our glossary series.

    20 templates · 5 groupsMembers only

  • Message template20 min

    Review and reputation replies

    General thank-you

    Hi {NAME}, thank you for taking the time to write. We've shared what you said about {WHAT_THEY_LIKED} with our team. If you ever have a question, you can always reach us at {CONTACT}. The {CLINIC} team

    20 templates · 5 groupsMembers only

  • Script35 min

    Reels and TikTok scripts

    0–3sSPF and PA labels (25s)

    Two sunscreen tubes in the doctor's hand, labels to camera, brand blurred · What do SPF and PA mean? · When you buy sunscreen, check two abbreviations.

    18 scripts · 5 groupsMembers only

  • Checklist20 min

    Campaign setup and launch

    • The ad account sits in the clinic's own business portfolio; the agency is connected only through partner access.
    • Two-factor authentication is on for every admin in the business portfolio.

    49 items · 6 groupsMembers only

  • Copy template25 min

    Meta ad copy

    Who performs the treatment

    Primary text: The first question to ask before any treatment isn't “how much?” It's “who's doing it?” At our clinic, medical treatments are performed by {DOCTOR_TITLE} {DOCTOR_NAME}, and their training and title are listed on our website. If you're considering {TREATMENT}, let's meet at a consultation first. Headline: Meet your doctor first Description: {NEIGHBORHOOD}, {CITY} Button: Learn more

    20 templates · 5 groupsMembers only

  • Message template25 min

    Email and SMS templates

    Welcome email

    Subject: Thanks for reaching out, {NAME} Preview: A quick note on the next step and what to expect. Hi {NAME}, Thank you for your interest in {CLINIC}. Over the next few days we'll send you a few short emails: what happens at a consultation, how our doctor works, and the questions we hear most. If a question comes up in the meantime, just reply to this email; our coordinator, {COORDINATOR}, will get back to you during business hours. {CLINIC} To stop receiving emails: {UNSUBSCRIBE}

    20 templates · 5 groupsMembers only

  • Script35 min

    Video ad scripts

    0–2sThe consultation process (15s)

    The doctor at the desk, the patient's shoulder in frame · Talk to a doctor before you decide · What do you do before deciding on a treatment?

    18 scripts · 3 groupsMembers only

  • Checklist20 min

    Content production and shoot day

    • Scripts for the 6–8 videos were sent to the doctor, and the medical lines are approved.
    • The shoot block is marked separately from patient appointments in the doctor's calendar, and the coordinator doesn't book into it.

    48 items · 6 groupsMembers only

  • Hook bank11 min

    Myths and curiosity hooks

    What's true and what isn't in “filler moves over time.”

    50 hooks · 5 groupsMembers only

  • Copy template25 min

    Google Ads and search copy

    RSA: laser hair removal

    Target search: laser hair removal + city or neighborhood Headline 1: Laser hair removal consults Headline 2: Session plan set at your exam Headline 3: Planned for your skin and hair Headline 4: Start planning in the fall Headline 5: Doctor-supervised treatment Headline 6: Weekday evening appointments Headline 7: Walking distance from metro Description 1: Session count and spacing are set at your exam based on your skin and hair. Book now. Description 2: Handpiece and room cleaned in the same order after every patient. See our routine. Description 3: Morning and evening appointments at our {CITY} clinic. Pick your time on WhatsApp.

    20 templates · 5 groupsMembers only

  • Script30 min

    Story sequences

    Frame 1Filler or expression-line treatment

    The doctor at the consultation desk holding a blank face diagram · Are fillers and expression-line treatment the same thing? · Quiz — Yes / No

    20 scripts · 5 groupsMembers only

  • Checklist25 min

    Profile, website and Google Business Profile audit

    • The name field includes the clinic name and main service, since Instagram search reads this field.
    • The doctor's title in the bio matches the diploma and specialty certificate exactly.

    48 items · 6 groupsMembers only

  • Copy template25 min

    Website and landing page sections

    Doctor-led hero

    Headline: The first step for {TREATMENT}: a consultation with {DOCTOR_TITLE} {DOCTOR_NAME} Subheadline: We listen to what you're hoping for and explain clearly what suits you and what doesn't. The plan is in writing; the decision is yours. Button: Book a consultation Secondary link: Meet our doctor Trust line: Medical treatments performed by a doctor · Written plan · Follow-up visit

    20 templates · 5 groupsMembers only

  • Script35 min

    Sales call, phone and voice message scripts

    Calling a form lead within 5 minutes

    Opening · Hi, is this {NAME}? This is {COORDINATOR} from {CLINIC}. You filled out a form about {TREATMENT} a few minutes ago. Is now a good time to talk?

    20 scripts · 5 groupsMembers only

  • Checklist20 min

    Lead follow-up and sales process

    • The target time for the first human reply during business hours is written down and visible on the coordinator's desk (for example, 10 minutes).
    • The after-hours auto-reply is on and includes opening time, an FAQ link and an emergency number.

    48 items · 6 groupsMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.