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A 3-email welcome sequence for new inquiries

Three emails sent to new form inquiries on days 0, 2, and 5: subject lines, body copy, send conditions, and what stops the sequence.

  • email
  • automation
  • lead follow-up
  • crm
Type
Message template
Topic
Sales
Time
15 minutes
Inside
3 copy-ready templates, 6 checklist items, 1 table, and 1 field note
Added
October 14, 2026

People who fill out a form often think it over for a few days before the first call. This sequence keeps you from going quiet in the meantime: day 0 welcomes, day 2 informs, day 5 leaves the door open. The emails don't replace your coordinator's call; they run alongside it, and the sequence stops the moment an appointment is booked.

DayGoalSend condition
0 (within 5 minutes of the form)Welcome them and say what happens nextEvery new inquiry
2Explain the process and answer common questionsNo appointment booked yet
5Leave the door open with one questionNo appointment booked and no reply

The rest is for members

The rest of this item includes 3 copy-ready templates, 6 checklist items, and 1 field note. Members see the full version and can copy any template in one click.

Locked sections

  1. What stops the sequence
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A 3-email welcome sequence for new inquiries · DFX Community