Skip to content
DFXCommunity

1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

Personal brands and creators

1,100entries in total

Industry page45 prompts37 files

items
31
hooks
495
templates
187
scripts
85
checklist items
333
  • Checklist20 min

    Personal brands: Campaign setup and launch

    • The ad account is connected to the expert's own Business Manager, not a personal profile; the agency is added as a partner.
    • The Business Manager has at least two full admins, one of them the expert.

    48 items · 6 groupsMembers only

  • Script30 min

    Personal brands: Video ad scripts

    0–3sGuide, explainer, 15s

    A printed guide on a desk, close-up of the cover · “10 questions answered in one guide” · “I put the 10 questions I get asked most about building a personal brand into one guide.”

    19 scripts · 6 groupsMembers only

  • Copy template25 min

    Personal brands: Meta ad copy

    Guide: 10 questions answered

    Primary text: I put the 10 questions I get asked most on this topic into one free guide. Inside: {CONTENT_1}, {CONTENT_2}, and {CONTENT_3}. {PAGE_COUNT} pages, readable in one sitting. Leave your email and the guide lands in your inbox in a few minutes. A short newsletter comes weekly too, and you can leave with one click anytime. Headline: 10 questions answered in one guide Description: Download the free guide

    22 templates · 6 groupsMembers only

  • Copy template25 min

    Personal brands: Google Ads and search copy

    Personal brand consulting

    Ad group: Personal brand consulting Headlines (up to 30 characters): 1. Personal brand consulting 2. A brand plan for experts 3. Free intro call 4. One-on-one consulting 5. Price and scope in writing 6. Profile, content, proposal 7. First call is free 8. If it's not a fit, I'll say so Descriptions (up to 90 characters): 1. We build your profile, content, and proposal setup together so your expertise shows. 2. A free 20-minute intro call to check the fit; scope and fee are given in writing. 3. No result guarantees; we write down what we'll do, the timeline, and the fee up front.

    21 templates · 6 groupsMembers only

  • Copy template25 min

    Personal brands: Website and landing page sections

    Consulting hero

    Headline: One-on-one {FIELD_OF_HELP} consulting for {AUDIENCE} Subhead: I've worked in {FIELD} for {YEARS} years. The first call is free: in 20 minutes, I look at your situation, and if it's a fit, I share scope and fee in writing. Button 1: Book a free intro call Button 2: See the process and fee Note under buttons: I send a written summary the same day. I don't guarantee results; I write down up front what we'll do.

    22 templates · 6 groupsMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.