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1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

Industry

Industry

  • All industries
  • Healthcare and clinics

    Dental clinics0
  • Plastic and cosmetic surgery0
  • Hair transplant0
  • Medical tourism0
  • Aesthetic medicine0
  • Psychologists and therapy0
  • Dietitians and nutrition0
  • Physiotherapy0
  • Veterinary clinics0
  • Local services and hospitality

    Gyms and personal training0
  • Hair and beauty salons0
  • Real estate0
  • Interior design and renovation0
  • Automotive0
  • Restaurants and cafés0
  • Hotels and stays0
  • Tours and travel agencies0
  • Weddings and events0
  • Photo and video studios0
  • Local services0
  • Schools and courses0
  • Brands and commerce

    Fashion e-commerce1
  • Cosmetics and personal care1
  • Furniture and home decor1
  • Food brands1
  • Retail stores1
  • Digital and B2B

    Online courses and coaching0
  • Consulting and B2B services0
  • SaaS and software0
  • Insurance and financial advice0
  • Agencies and freelancers0
  • Personal brands and creators0
Industry groupBrands and commerce
TopicMeasurement
Sort:Recommended
  • ChecklistFashion e-commerce18 min

    Weekly and monthly performance review

    • The last 7 days' spend was compared with the planned budget, and if the variance is over 15 percent, the reason is written down.
    • Spend, impressions, CPM, and link click-through rate are in a table by campaign, ad set, and ad.

    47 items · 6 groupsMembers only

  • ChecklistCosmetics and personal care18 min

    Weekly and monthly performance review

    • The last 7 days' spend was compared with the plan, with the hero product and the sample campaign on separate lines, and any variance over 15 percent has a written reason.
    • Spend, impressions, CPM, link click-through rate, and 3-second view rate are in a table by campaign, ad set, and ad.

    49 items · 6 groupsMembers only

  • ChecklistFurniture and home decor20 min

    Weekly and monthly performance review

    • On Monday morning, the last 7 days of spend were compared with the planned budget; if the gap exceeded 20%, the reason is written down.
    • In Events Manager, the last 7 days of purchase, add-to-cart, and WhatsApp click events were compared with the week before.

    54 items · 6 groupsMembers only

  • ChecklistRetail stores18 min

    Weekly and monthly performance review

    • Last week's spend, impressions, clicks, messages, calls, and direction taps went into a one-row table.
    • Messages, calls, and direction taps were split into Meta, Google ads, Google profile, and organic Instagram.

    48 items · 6 groupsMembers only

  • ChecklistFood brands15 min

    Weekly and monthly performance review

    • Last week's revenue, order count, and basket size were compared with the week before and with the same week last year.
    • A channel breakdown was pulled: own site, marketplace, WhatsApp, wholesale, and corporate.

    52 items · 6 groupsMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.