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1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

IndustryAgencies and freelancers

Industry

Industry groupDigital and B2B

Industry group

TopicAdvertising
Sort:Recommended

Agencies and freelancers

1,095entries in total

Industry page45 prompts37 files

items
31
hooks
495
templates
175
scripts
86
checklist items
339
  • Copy template25 min

    Meta ad copy

    Messages in, sales not

    Primary text: If messages come in from the ad but don't turn into sales, the problem is usually in one of three places: tracking, reply speed, or the landing page. In the first call we look at only those three, in 20 minutes, without touching your ad budget. {OFFER_TERMS} Headline: Messages arrive, sales don't Description: A 20-minute account review

    20 templates · 5 groupsMembers only

  • Checklist18 min

    Launching a client campaign

    • At least two people on the client side are admins on the owning business portfolio, and the agency is added with a work identity, not a personal profile.
    • Agency access is set to the lowest role that gets the job done, and a shared table shows who can reach which account.

    50 items · 6 groupsMembers only

  • Copy template25 min

    Google Ads and search copy

    RSA: digital agency

    Keyword group: digital agency, digital marketing agency Headline 1: Digital agency, clear pricing Headline 2: Accounts open in your name Headline 3: Reports start in 3 sentences Headline 4: Tracking setup in week one Headline 5: Ads, content, and shoots Headline 6: 20-minute account review Description 1: We run ads, content, and tracking as one routine. Scope and pricing are on the site. Description 2: Delivery dates, monthly report, and scope in writing. Start with a 20-minute review.

    20 templates · 5 groupsMembers only

  • Script30 min

    Video ad scripts

    0–3sThe phone isn't ringing (15 s)

    A business owner behind the counter, the phone silent on the table · Ads on, phone silent · ‘The ads are on, but the phone isn't ringing.’

    20 scripts · 5 groupsMembers only

  • Copy template25 min

    Landing page and website sections

    Hero: the phone isn't ringing

    Headline: The ad budget is being spent, but the phone isn't ringing. We start with why. Subhead: {AGENCY} runs tracking, ads, and content as one routine for {AUDIENCE}. Accounts are in your name, and every report starts in three sentences. Primary button: {BUTTON_TEXT} Second button: See a sample report Under the button: Read-only access · No passwords · No sales pressure

    20 templates · 5 groupsMembers only

  • Hook bank12 min

    Ad headlines and first lines

    Count who wrote in from the ad in the first three weeks, and how many got a same-day reply.

    50 hooks · 5 groupsMembers only

Members get every item in full

Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.