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1,000+ hooks, templates, scripts and checklist items for every industry

Written separately for each of the 32 industries: Reels hooks, ad and WhatsApp templates, video and phone scripts, pre-launch checklists. 1,072 items with 36,290 lines ready to copy.

The first part of every item is free to read; the full item comes with membership.

What's in the library

36,290hooks, templates, scripts and checklist items

  • Hooks15,980
  • Templates6,246
  • Scripts2,854
  • Checklist items11,210

The bar shows each type's share of the total.

All items

Industry

Industry

Industry groupDigital and B2B
TopicAdvertising
Sort:Recommended
  • Copy templateInsurance and financial advice25 min

    Insurance: Website and landing page sections

    Hero: kasko and traffic

    Headline: Read quotes side by side and make the call yourself Subheadline: We send kasko and traffic insurance quotes from {INSURER_COUNT} insurers in one table, with premium, coverage, and deductible. We also tell you in writing what the lowest-premium quote doesn't cover. Button 1: Request a quote Button 2: See a sample quote table Trust line: Registry no. {REGISTRY_NO} · {BUSINESS_HOURS}

    22 templates · 5 groupsMembers only

  • Copy templateSaaS and software25 min

    Google Ads and search copy

    RSA: accounting software

    Keyword group: small business accounting software, cloud accounting software Headline 1: Cloud accounting software Headline 2: E-invoicing in one place Headline 3: Work alongside your accountant Headline 4: Track payments in one list Headline 5: Open a trial account today Headline 6: Monthly plan, easy to cancel Description 1: Issue invoices, track payments, and send month-end reports to your accountant in a click. Description 2: Import your customer accounts from Excel. Setup help and support in Turkish on every plan.

    20 templates · 5 groupsMembers only

  • Copy templateOnline courses and coaching28 min

    Google Ads and search copy

    RSA: online Excel course

    Headlines: 1. Online Excel course 2. From beginner to advanced 3. Watch a free sample lesson 4. Practice files included 5. Feedback on your homework 6. Clear price, VAT included Descriptions: 1. Excel in short lessons: formulas, pivot tables, reporting. Curriculum online. 2. Recorded lessons and live Q&A. Refund and access terms next to the price.

    26 templates · 4 groupsMembers only

  • Copy templateConsulting and B2B services30 min

    Website and landing page copy

    Homepage hero

    Headline: {PROBLEM_STATEMENT} Subhead: {SERVICE_AREA} consulting for {INDUSTRY} companies. We write the scope, the timeline, and the hours we need from you up front. Three points: - A 45-minute diagnostic first, ending in a written recommendation - Not a report, but a decision list with owners and dates - A confidentiality agreement before the project Button: Book a diagnostic call

    27 templates · 5 groupsMembers only

  • Copy templatePersonal brands and creators25 min

    Personal brands: Google Ads and search copy

    Personal brand consulting

    Ad group: Personal brand consulting Headlines (up to 30 characters): 1. Personal brand consulting 2. A brand plan for experts 3. Free intro call 4. One-on-one consulting 5. Price and scope in writing 6. Profile, content, proposal 7. First call is free 8. If it's not a fit, I'll say so Descriptions (up to 90 characters): 1. We build your profile, content, and proposal setup together so your expertise shows. 2. A free 20-minute intro call to check the fit; scope and fee are given in writing. 3. No result guarantees; we write down what we'll do, the timeline, and the fee up front.

    21 templates · 6 groupsMembers only

  • Copy templateSaaS and software25 min

    Website and landing page sections

    Hero: leaving the old way

    Headline: Stop chasing files to get {TASK} done. Subhead: {PRODUCT} brings {CORE_JOB} onto one screen for {AUDIENCE}. We import your Excel data during setup. Primary button: {BUTTON_TEXT} Secondary button: Watch the 2-minute screen recording Below the buttons: {TRIAL_TERMS} · Prices on the page, with VAT status

    20 templates · 5 groupsMembers only

  • Copy templateOnline courses and coaching28 min

    Website and landing page sections

    Hero: course sales page

    Headline: Learn {TOPIC} with assignments and feedback Subheadline: A {WEEKS}-week course. About {WEEKLY_TIME} a week; by the end, you'll have {OUTPUT}. Trust line: Free sample lesson · Price includes VAT · Clear refund terms Buttons: Watch the sample lesson · See the curriculum Note: No income or job promises. We say further down the page who the course isn't for.

    24 templates · 5 groupsMembers only

  • Copy templatePersonal brands and creators25 min

    Personal brands: Website and landing page sections

    Consulting hero

    Headline: One-on-one {FIELD_OF_HELP} consulting for {AUDIENCE} Subhead: I've worked in {FIELD} for {YEARS} years. The first call is free: in 20 minutes, I look at your situation, and if it's a fit, I share scope and fee in writing. Button 1: Book a free intro call Button 2: See the process and fee Note under buttons: I send a written summary the same day. I don't guarantee results; I write down up front what we'll do.

    22 templates · 6 groupsMembers only

  • Hook bankInsurance and financial advice12 min

    Insurance: Ad headlines and first lines

    Read your kasko quote from a side-by-side table, not from a single insurer: premium, coverage, deductible.

    50 hooks · 5 groupsMembers only

  • Hook bankOnline courses and coaching14 min

    Ad headlines and first lines

    In the free workshop, we spend 45 minutes building {OUTPUT} together. Sign up at the link.

    50 hooks · 5 groupsMembers only

  • Hook bankConsulting and B2B services12 min

    Ad headlines and first lines

    For finance directors: a 15-minute way to find the cost line that doesn't show in reports.

    50 hooks · 5 groupsMembers only

  • Hook bankSaaS and software12 min

    Ad headlines and first lines

    The person moving orders from WhatsApp into Excel: how many hours a month does it take?

    50 hooks · 5 groupsMembers only

  • Hook bankAgencies and freelancers12 min

    Ad headlines and first lines

    Count who wrote in from the ad in the first three weeks, and how many got a same-day reply.

    50 hooks · 5 groupsMembers only

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Every membership plan includes the full text of every template, every step of every script, and every line of every checklist.